Coaching Culture with Ben Herring

Simon Cron: Scars Make You Stronger.


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Simon Cron, head coach of the Western Force, opens up just days before his team's monumental clash with the British and Irish Lions—a once-in-a-generation opportunity that comes around only every 12 years. With remarkable candor, he reveals his approach to preparing players for high-pressure situations through mental clarity rather than tactical complexity.

"You're not trying to think a whole lot, you're just trying to do, and that's the only way you can get it done," Cron explains, sharing how overthinking paralyzes performance. His philosophy of "mindset, skill set, structure" provides a framework not just for individual training sessions but for building sustainable team culture. This approach has transformed the Force from having zero Wallabies representatives to now contributing nine players to the national team.

Cron's insights on leadership development are particularly valuable, describing how he had to rebuild leadership structures from scratch upon arriving at the Force. Rather than simply appointing captains, he created a cyclical system where experienced leaders mentor emerging ones, recognizing that leadership is something learned through observation and practice. His journey includes lessons from rugby legends like Wayne Smith and Steve Hansen, particularly around maintaining coaching longevity despite the demanding nature of the profession.

Perhaps most fascinating is Cron's description of the "conflict continuum"—his philosophy that high-performance environments must operate in the challenging middle ground between artificial harmony and destructive criticism. Like building muscle requires stress and recovery, building resilient players and teams requires the right amount of productive discomfort. The conversation provides a masterclass in creating accountability while maintaining respect and relationships.

Ready to transform your approach to leadership and team culture? This episode delivers practical wisdom from the crucible of professional rugby that applies across all competitive environments. What difficult conversations should you be having to move your team forward?

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Coaching Culture with Ben HerringBy Ben Herring

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