February 22, 2025

SIOBHAN: Doing the Damn Thing USA Style: Money Isn’t Moral

58 minutes

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Summary: In this episode of the No BS Travel Advisor podcast, Marcie Muensterman interviews Siobhan Reeser, a travel advisor specializing in North America luxury travel. Siobhan shares her journey from being a paramedic to becoming a travel advisor, highlighting the challenges of balancing her career with motherhood and her husband's demanding job in law enforcement. They discuss the importance of choosing the right host agency, managing time effectively, and the significance of being vulnerable in marketing. Siobhan emphasizes the need for self-evaluation in business and the power of community support among moms. In this conversation, Marcie Muensterman discusses the importance of creating private spaces for authentic conversations among women in the travel industry. She emphasizes the challenges of balancing work and family life, the necessity of mindset shifts for personal growth, and the importance of setting boundaries with clients. The discussion also touches on the significance of community and collaboration among travel advisors, as well as the need to empower oneself to succeed in the industry without compromising personal values.

Takeaways:

Siobhan transitioned from a paramedic to a travel advisor to spend more time with her daughter.

Balancing family life and a career in travel can be challenging but rewarding.

Choosing the right host agency is crucial for new travel advisors.

Calendar control is essential for managing a busy life and business.

Niche focus on North America luxury travel allows for unique client experiences.

Vulnerability in marketing can lead to greater engagement and connection.

Self-evaluation helps in understanding business needs and financial management.

Community support among moms can enhance personal and professional growth.

Virtual training and conferences are vital for ongoing education in travel.

Effective marketing strategies can help attract the right clients. Creating private spaces fosters authentic conversations.

It's okay to express struggles in balancing work and family.

Mindset shifts are crucial for personal and professional growth.

Saying no is essential for maintaining boundaries.

Navigating client relationships requires clear communication.

Community over competition is vital in the travel industry.

Money isn't moral; it's important to understand its value.

Travel advisors should not sell from their own wallet.

Empowering oneself leads to greater success in business.

It's okay to fire clients who don't align with your values.

Titles:

Creating Authentic Connections in Travel

Balancing Work and Family: A Travel Advisor's Journey

Mindset Matters: Overcoming Challenges in Travel

The Power of Saying No in Business

Navigating Client Relationships with Confidence

Empowering Travel Advisors for Success in 2025

Sound Bites:

"I want to do that. That sounds way better than everything else."

"I think it's really special, Siobhan."

"I think it's hard for us to ask for time off."

"I love that. Yes, the supportive hubbies will."

"Your Facebook group can be that extension of your home."

"It's okay to hate being home with her today."

"It's okay to have really shit travel days."

"If it's not a hell yes, then it's a fuck no."

"It's okay to fire a client."

"You can say no to an asshole client."

"There is no such thing as scarcity."

"Stop selling from your own wallet."

"Money isn't moral; it just is."

Chapters: