In building materials, one of our biggest audiences is architects. This episode is all about how to not only target one of our favorite communities but how to educate and engage the modern architect.

Stephen Martin is the Managing Director of Professional Development and Resources for the American Institute of Architects. His work with AIA gives him more perspective than most on the world of architects — and his background in education makes him a great guest for this week’s show.

What does it mean to build a brand with purpose? This week’s podcast is about creating building materials businesses for the greater good and leading people through conflict. Whether you’re managing a team of two or 200, this is an episode you’ll want to hear.

Toby Bostwick is the VP of Product and Brand at Fortress Building Products. He’s helping to grow the highly successful Texas-based brand and part of his strategy is leading and managing his team more effectively.

We’re diving into digital marketing, supply channel conflict and industry prediction with Mark Mitchell, one of our favorite experts in the building materials industry. You’ll want to take notes when you listen to this one!  

Mark, who is also known as the “The Whizard,” brings decades of experience and a ton of perspective to product marketing, the labor shortage and the future of construction. 

The future of the building industry rests on the technology we’re using today. This week’s episode looks at the growing landscape of 3D-printed homes and how building materials companies can help builders and pros to adapt to a new kind of construction.

Michael Woods, CEO and COO of Black Buffalo, is committed to making the building process more efficient with their 3D printing technology by helping to revolutionize the process of construction. Michael shares with Zach how they are introducing builders to the idea of 3D-printed homes and converting them to use their technology.

LinkedIn has over 800 million users in more than 200 countries today. It’s a powerful community where marketing and sales professionals in the building materials space can share content and support their business growth, all on one platform. And many of us could be using it more effectively.

There’s a way to reach out to potential customers on LinkedIn, and there’s a way not to. Venveo’s Ashley Stevenson and Zach Williams talk about the platform and strategies for outreach so that you can make authentic connections and build your building materials business.

He went from being fired for making TikTok videos to being the paint industry’s most viral story to date. This week, we welcome Tony Piloseno to the show to get the inside scoop on how he used social media to share his passion for paint — and find brand success.

Tony Piloseno is a huge name in the Venveo office and on TikTok. Now the full-time owner and CEO of Tonester Paints, we brought in Tony to hear the whole story and what he’s learned while creating the hottest #paint content online today.

Trade shows have started up again with gusto, and we’re looking forward to the AIA Conference on Architecture coming up at the end of June. This week, we talk about what building materials brands can prepare when it comes to a solid trade show strategy and came up with five ways sales and marketing teams can plan ahead.

Steve Coffey is Venveo’s Director of Growth, and he’s also our resident expert on trade shows. We brought him on again to talk about the best strategies for manufacturing brands that want to make a splash at their next industry event.

The content you create for your building materials brand can be leveraged in ways that might change our industry’s labor issues. This week’s episode reveals some incredible ways we might support solutions for the labor shortage — all through more compelling content.

Bob Baldocchi is a sales and marketing expert who retired from the world of building materials only to become the owner and investor in On3, a construction software startup that’s changing the landscape of our industry as we speak.

Creating an easy purchasing experience for your customers is a part of guaranteeing building product sales, but for eCommerce sites, that requires imagery. For manufacturers, getting images for your online presence is a challenge, so this week’s guest gave us a  surprising strategy you might want to steal.

Paul Hostelley of Docking Drawer talked with us about launching a new product and how they met the challenge of attaining photos to help site visitors understand the product’s application.

Blockchain and NFTs are trending topics online, but what do those concepts mean for the building materials industry? Zach and Beth talk with this week’s guest, Tim Seims, about how manufacturers, builders and everyone else in the building products space might be impacted by cryptocurrency.

If you don't know what cryptocurrency is all about, don’t fret. We break down some of the basic ideas around blockchain, NFTs and other crypto concepts on the show and talk about why they should matter to manufacturers.