Social Media can be massively time consuming. Unless you have a robust process behind its management things can slip. In this episode, Daniel shares with us an effective way to approach social media to maximise the impact while minimising the amount of time you need to spend processing your social day to day tasks. Ciaran also has some practical tips on how to implement URL Google UTM code tracking in Google Analytics which for larger organisations can help to much more effectively know what traffic and conversions really originated from social channels.   For links and show notes please visit https://www.targetinternet.com/podcasts