This bonus episode is brought to you by RoundTable Technology—your Nonprofit IT Partner. For the tenth year in a row, they’re back with their FREE annual cybersecurity webinar, and this time, it’s bigger and bolder with a 2025 twist: Cyber Karaoke! 

Make it your New Year’s resolution to give your entire staff FREE cybersecurity awareness training. Don’t miss the encore—head over to NonprofitIT.com/best-ever to save your seat now. 

I also have another exciting announcement - Social Media for Social Good Academy is open for 2025 enrollment! It only opens once per year, so don’t wait. Go to www.socialgoodacademy.com to get all the details. You can enroll in the basic program or upgrade to get a follow-up session one on one with me. Class starts Feb 12th so don’t delay! You will learn: 

• How to use the highest performing social media platforms to grow your audience, get more visibility, and drive donations; 
• The latest trends nonprofits need to know in social media;
• How to build and grow a community with compelling content;
• How to use AI tools like ChatGPT to create posts;
• How social media fits into an overall digital fundraising plan, including your website and email newsletter. 

That’s socialgoodacademy.com and I hope to see you on the inside this year. 

Now let’s get to the episode! 

Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts