Welcome to the annual email marketing software update roundup for 2024. Unlike previous years with major deliverability changes, this year has been more about feature improvements and platform refinements.

In this episode, I'm diving deep into the updates across key email marketing platforms, giving you the insider view on what's changed and what matters.

You'll learn:

• The latest features from MailChimp, MailerLite, and Kit (formerly ConvertKit)
• Major pricing and functionality changes at ActiveCampaign
• Exciting new capabilities in Klaviyo
• How these updates can potentially improve your email marketing strategy

My top 2 highlights? Segments management from ActiveCampaign and the ability to add & remove subscribers from lists in Klaviyo.

But there is so much more. Listen in now!

 

TIMESTAMPS:

MailChimp - 2:54

MailerLite - 3:18

Kit (formerly ConvertKit) - 4:53

ActiveCampaign - 6:16

Klaviyo - 16:16

 

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