Today in the business of podcasting: Audion and xpln.ai's report shows blending digital audio with in-video audio increrease brand recall and message recall, Reuters and the University of Oxford have  new study about news content, SiriusXM is partnering with Innovid for better MMM, CNN is rebranding CNN Audio to CNN Podcasts, and WhatsApp is adding ads for the first time.

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This week in the business of podcasting: Tom Webster talks tracking pixels, Paul Riismandel talks YouTube's place in podcasting, Amazon adds private auctions to Prime Video, and Apple adds some new features to Apple Podcasts during WWDC. 

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Tracking pixels are awesome at what they do, but like any tool there's also a way to misuse them and podcasting should remain conscious of that. 

• Written and narrated by Tom Webster
• Edited by Bryan Barletta and Gavin Gaddis
• Audio editing by Gavin Gaddis

Find the full article here on Sounds Profitable.

Today in a special episode of The Download we're covering nine stories rapid-fire in an "Oops, all Quick Hits" spectactular. As a result, you can find links to every piece mentioned here on SoundsProfitable.com

Today in the business of podcasting: a more nuanced look at YouTube's place in podcasting, Australia's ad market, the global ad forecast, and how Google AI is impacting search traffic. 

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Today in the business of podcasting: Apple's announcements from WWDC, YouTube has backed off of removing videos via moderation, Acast boosted interestin EuroMillions with a podcast, and what the Creator's Caucus intends to do. 

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Today in the business of podcasting: Sounds Profitable will be at Cannes Lions, Wondercraft co-founder Oskar Serrander explains Convo Mode using Convo Mode, Amazon adds private auctions to Prime Video, a look at how podcasting is doing on Patreon, coverage of Sounds Profitable's latest study, and Spotify lays off 15 podcasting positions at The Ringer and Spotify Studios.

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This week in the business of podcasting: Sound Profitable's latest study shows podcasting trust is at an all-time high, HLS could be the future of RSS, and NPR's CEO writes an open letter to Congress about funding for public media. 

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Today in the business of podcasting: Why podcasting's advertising advantage is bigger than we thought, The Trade Desk looks at audio's effectiveness in Australia, and Gartner has a new annual CMO survey.

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The latest edition of The Advertising Landscape shows podcasting's biggest fans are also paying a lot of attention. 

Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio editing by Gavin Gaddis

Find the full article here on Sounds Profitable.