Sounds Profitable

Sounds Profitable

By Bryan BarlettaBusinessTechnology
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Sounds Profitable episodes

  • Remembering Todd Cochrane, Bridging Creatives and Execs, & More
    Today in the business of pdocasting: remembering Todd Cochrane, what creatives don't get about executives, Google's court filing suggests open web is in "rapid decline", what Amazon's turn away from narrative podcasting opens for the wider industry, and Locked On grows advertiser partnerships with Magellan AI.

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    9 min
  • YouTube's Culture & Trends Report, Sports Media for Gen Z, & More
    Today in the business of podcasting: how Gen Z is shaping sports media, a look at YouTube's new culture and trends report, how transparency is influencing influencer sponsor pay, and On Air Fest/Work x Work announce a rebrand. 


    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    6 min
  • Remembering Todd Cochrane
    Let's take a moment to reflect.

    Written and narrated by Tom Webster
    Edited by Bryan Barletta and Gavin Gaddis
    Audio editing by Gavin Gaddis

    Find the full article here on Sounds Profitable.
    5 min
  • Podcast Industry Mourns Passing of Todd Cochrane
    Today in the business of podcasting: the industry mourns the loss of Todd Cochrane, IAB announces Podcast Upfront plans, and a reflection on how gen-AI might impact media's profit capabilities. 

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    4 min
  • Creators Leverage CTV, NYT Sunsets Audio App, & More
    Today in the business of podcasting: creators are leveraging their CTV channels for higher-value sponsorships, Washington State's new digital ad sales tax isn't fully formed yet, NYT is shutting down their Audio app and moving everything over to News, Brazil's podcasting "sleeping giant" is no longer asleep, and AdImpact's predictions for 2026 midterm election ad spend. 

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    8 min
  • Podcasting's Growth Drivers, YouTube Tops Streaming, & More
    This week in the business of podcasting: The Podcast Landscape 2025 report is here, big-name podcast live events prove lucrative, YouTube is at the top of the streaming pile for Nielsen's July version of the Media Distributor Gauge, and a look at podcasting's presence at Advertising Week NYC.

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    11 min
  • The Podcast Landscape 2025 Report, Hidden Creator Costs, & More
    Today in the business of podcasting: a look at podcasting's presence at Advertising Week NYC, The Podcast Landscape 2025 is here, streaming investments are up but buyers drive a hard bagain, and the hidden costs of launching a YouTube presence. 

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    8 min
  • Media Companies Court Podcast Stars, Creator Cashflow, & More
    Today in the business of podcasting: a lot of money is going to into creator marketing but not as much is making it to the creators, mainstream media is hungry for star podcast talent, and key findings from industry conversations at Podcast Movement Dallas. 

    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    6 min
  • Podcasting's Live Event Profits, Edison Publishes Top 25 UK Pods, & More
    Today in the business of podcasting: Podcast live shows are a real money-maker, the creator economy has some measurement roadbumps to clear, talent managers are finding they can't redline contracts for influencers as much, Edison's top 25 podcasts quarterly report is here, and YouTube tops TV watch chart for sixth month running on Nielsen Media Distributior Gauge. 


    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    8 min
  • Audiences Listen on YouTube, Chartable's End-Date, & More
    This week in the business of podcasting: The Emmys recognizing YouTube video podcasts as talk shows might save the Talk Show category, Tom Webster debuts data from The Podcast Landscape 2025, Chartable has an official death-date, and Spotify has a new messaging service in its app. 


    Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
    8 min

About Sounds Profitable

From the publisher's feed

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous.…

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