By Rita M. Perez
Travel Industry Disruptors welcome! In this weekly podcast, I share, along with featured guests, the actual strategies that will keep your travel business moving forward.
We discuss fo
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I'm super excited to welcome Stephanie Gries from Travefy to the podcast! This has been a long time coming, as we personally first connected at the end of last year over a common interest-trade shows :)
Inside this episode you'll find tips both for attending trade shows AND being a vendor at trade shows, especially all those local fall and holiday events that are sure to be popping up in your feed.
Can't wait to hear wait you think about our tips and our big announcements!
In this episode, we share:
· Ways to select events to attend or have a booth at
· Trade show preparation like making sure you have the needed collateral and pre-scheduling meetings
· The right questions to ask vendors when you're not sure what to ask
· and so much more!
Enjoy (and take action)!
Register for Prep for Wave Week: https://prepforwaveweek.com/register
Register for Travefy's Sales Workshop: https://learn.travefy.com/sales-workshop-2024/
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
It's Hispanic Heritage Month and I'd be remiss if I didn't 1-mention it and 2-share some ways that you could also share your own culture, or a culture that you appreciate, within your travel business.
In this episode, I share:
· The importance of appreciating culture, not appropriating it
· How I have shared my Hispanic culture
· What I've seen other businesses do to honor their culture
· and so much more!
Enjoy (and take action)!
Celebrate Hispanic Heritage Month: https://takethehelm.thrivecart.com/hispanics-in-travel/
Become an affiliate for Prep for Wave Week: https://prepforwaveweek.com/affiliates
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
A recent article by Travel Age West mentioned that social media is now the top marketing channel for travel advisors and it had me a little skeptical. I'm sharing my thoughts on the article and some of the other surprising stats they recorded.
In this episode, I share:
· How you need more than just social media content to be successful as a travel advisor
· The importance of growing your network for potential partnership and collaboration opportunities
· Why certain metrics don't count
· and so much more!
Enjoy (and take action)!
Travel Age West Survey:
https://www.travelagewest.com/Industry-Insight/Business-Features/travel-advisor-marketing
Celebrate Hispanic Heritage Month: https://takethehelm.thrivecart.com/hispanics-in-travel/
All My Marketing Programs for Travel Agents and Travel Pros: https://strategictravelentrepreneurpodcast.com/everything/
Email Marketing Membership *affiliate link*:
https://ritaventures--lizwilcox.thrivecart.com/email-marketing-membership/
FB/IG Ads Bootcamp 9/23-27/2024 *affiliate link*:
https://ritaventures--heartsoulhustle.thrivecart.com/sept-24-fb-ads-bootcamp-checkout/
CastMagic Marketing AI to repurpose marketing content *affiliate link*:
https://strategictravelentrepreneurpodcast.com/castmagic
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
Stumped on what activities actually help make you money in your travel business? Tune in for tips on building a robust network, offering great service, and making key sales connections.
In this episode, I share:
· A walk down memory lane of how businesses before computers made money
· The difference between direct and indirect money making activities
· Why I feel like niching is an indirect way to generate revenue
· and so much more!
Enjoy (and take action)!
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
This episode was inspired by my summer focus group. I wanted to share my thought process of what I think about when I'm contemplating making an investment for my business.
This is not a definitive guide, and I am not a financial expert. Please remember to consult any financial decisions with the appropriate people on your team and/or in your family.
In this episode, I share:
· How to consider the risk vs reward ratio
· Why it's important to vet the service providers you work with
· Creating an action strategy to plan for ROI
· and so much more!
Enjoy (and take action)!
Sign up for the Marketing Business School Trial Month: https://takethehelm.thrivecart.com/marketing-business-school-trial/
Sign up for Nina's SEO Roadmap *affiliate link*:
https://ritaventures--ninaclapperton.thrivecart.com/seo-roadmap/
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
This episode was a shower inspiration, especially after hearing how apprehensive so many travel advisors were to make a sustainable income :) Discover how implementing fees can cover essential expenses and bring peace of mind to your entrepreneurial journey.
In this episode, I share:
· Why you can't compare travel advising with other non-fee careers
· The difference between high volume sales and high revenue sales
· Why I think we're looking for peace, not freedom
· and so much more!
Enjoy (and take action)!
Sign up for the Marketing Business School Trial Month: https://takethehelm.thrivecart.com/marketing-business-school-trial/
Sign up for the FREE VA Career Info Session *affiliate link*: https://payhip.com/b/R09uy/af66a94f6d938e4
---------------------------------------------------------------
JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
In my attempt to not let the Olympic spirit die down too quickly, I recorded some of the business lessons I noticed from the sportsmanship at this year's games. As you may know, everything is a learning opportunity to me, so I'm sharing my notes and findings with you. Hoping this gives you a travel business boost :)
In this episode, I share:
· The importance of being and having an advocate
· Staying focused on your own path and goals
· Taking action even if you think you're not qualified to
· and so much more!
Enjoy (and take action)!
Sign up for the Marketing Business School Trial Month: https://takethehelm.thrivecart.com/marketing-business-school-trial/
---------------------------------------------------------------
JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
The Alternative Careers in Travel Audio Series went live this past Wednesday :) Listen in to discover how to be successful in your current travel career, ways to monetize additional revenue streams for your travel business, or if you should transition to a different career.
This is a longer episode than normal, so you may need to split it up to listen to all the snippets.
Special thank you to our Series Featured Speakers:
Sahara Rose De Vore, Founder of The Travel Coach Network
Karla Fritz and Melissa Erskine, Founders of SF Virtual Solutions and iDream TA Solutions
Debbie Horrilleno, BDM at Globus Family of Brands
Cheryl Rosen, Freelance Travel Writer and Travel Research Online
Jackie Friedman, President of Nexion Travel Group
Harry Alvarez, COO of Offbeat Travel
Nina Clapperton, Founder of She Knows SEO
Danielle Desir Corbett, Host of The Thought Card Podcast and Road Trip Ready
Enjoy (and take action)!
Listen to the Alternative Careers in Travel Audio Series: https://takethehelm.thrivecart.com/alternative-careers-in-travel/
Sign up for the Marketing Business School Trial Month: https://takethehelm.thrivecart.com/marketing-business-school-trial/
---------------------------------------------------------------
JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
I'm baackkkk :) After an amazing Summer Series, I wanted to share some of my biggest learnings in the first seven months of the year. I'm hoping that on top of a good chuckle, you can get some inspiration and motivation to crush these last 5 months of the year....eeee...can't believe I just said that...5 months?!
In this episode, I share:
· How to stay focused on your goals when you're feeling out of control
· How chronic illness affects being an entrepreneur
· The importance of taking vacation time as an entrepreneur
· and so much more!
Enjoy (and take action)!
Sign up for the Alternative Careers in Travel Audio Series: https://takethehelm.thrivecart.com/alternative-careers-in-travel/
Watch Prep for Wave Week:
2021- https://www.youtube.com/playlist?list=PLhkg4kAgD30crMjtjpUkH32WnqTGZRGa3
2022- https://www.youtube.com/playlist?list=PLhkg4kAgD30e2uF_y_w-8GQqaJ9KhElLU
2023- https://www.youtube.com/playlist?list=PLhkg4kAgD30dLKVbco-dApVd1fSChmuFi
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
Send Rita a text with your thoughts!
Welcome to the sixth episode in the Summer Selling Series. Diane Frisch, Founder of Diane Frisch Destinations, is our guest and we're touching on all things river cruising. If you're a travel advisor wanting to sell more river cruises, you're in for a treat from the 2024 ASTA River Cruise Travel Advisor of the Year.
In this episode, we share:
· The distinct differences amongst many of the river cruise brands
· How Diane successfully marketed on social media that she had to take a break
· Being open to experimentation in your travel agency
· and so much more!
Enjoy (and take action)!
Check out Diane's Instagram: https://www.instagram.com/dfdestinations
Connect with Diane on LinkedIn: https://www.linkedin.com/in/diane-frisch-cta-60508955/
Sign up for the Alternative Careers in Travel Audio Series: https://takethehelm.thrivecart.com/alternative-careers-in-travel/
Sign up for the Summer Selling Series Worksheets: https://programs.steeryourmarketing.com/products/courses/view/1170216
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JOIN the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
JOIN Marketing Business School:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
[email protected]
The podcast currently has 173 episodes available.
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