By Joe Casabona — Busy Solopreneur Dad
4.1
101101 ratings
The podcast currently has 448 episodes available.
I’ve been thinking a lot about the notion of starting simple (or messy) vs. starting perfect. And while I definitely fall more on the side of “start messy and iterate,” there are a few places where you shouldn’t skimp.
A good home studio is one of them, which is why I brought on my friend Junaid. He’s a “Home Studio Architect,” and he’s a wealth of knowledge. We talk about why you need at least good audio, how to improve your setup without breaking the bank, and the absolute non-negotiables.
By the end of the episode, you’ll know exactly what you need to sound more authoritative with your content.
Want to hear a longer, ad-free version of this episode where Junaid and I talk about our specific setups? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Show Notes
Recently my friend Justin asked on X, “How do you define success?” I said, “Can I knock off for a day at will to spend time with my family?”
The world constantly tells us we need to hustle to be successful – but that can’t be true. If you’re a parent, for example, hustle is just not an option.
That’s why I’ve brought on Terry Toh. Terry helps business owners successfully run their side business while maintaining a full-time job. But as you’ll see, much of what he has to say can apply to busy solopreneur who may have other obligations – like family, volunteer work, or other interests outside of work.
It’s all about finding your non-negotiable.
Want to hear a longer, ad-free version of this episode where Terry and I talk about Silicon Valley Hustle Culture? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Show Notes
Ever wonder how to make your podcast stand out in a sea of content? After a serendipitous conversation at Podcast Movement 2024, I uncovered a game-changing strategy that could revolutionize your approach. Spoiler alert: It involves segments.
I'll break down why rethinking your podcast structure can make a big difference. We'll explore how segments can help you give more value to your audience, make your show more accessible, and even repurpose content more effectively. Plus, I'll share different segment ideas that work for both interview and solo episodes, ensuring you never run out of compelling content.
Want to hear a longer, ad-free version of this episode where I talk about a cool new opportunity, and building community? Become a member of Streamlined Solopreneur Accelerated.
And check out my other podcast, https://podcastworkflows.com
Top Takeaways
If you’re anything like me, you probably think about ways you can appreciably scale your business. Part of streamlining, after all, is taking things off your place.
That’s why I brought on Joel Oliver. Joel is the editor for all of my podcasts, including this one. I’ve been with him since he was a freelance editor, and now he’s grown to have a team of editors to help him work on more shows.
Listen in as we discuss structuring the business to stay a solopreneurship, while also creating processes that seamlessly hand off tasks to team members. We’ll talk about everything from picking tasks to delegate, to training!
Want to hear a longer, ad-free version of this episode where Joel and I talk about what it's like editing my process and adding video? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Show Notes
It’s the end of the summer and the end of our experiment to keep our kids home instead of sending them to summer camp. So today I’m going to answer 3 questions:
1. How did it go (including giving it a grade)
2. Was it worth it? (and if yes, would it have made it **not** worth it)
3. Will we do it again?
In Accelerated, I talk about why I want to create a more scalable business while remaining a solopreneur, and we do a time-tracking check-in. Sign up to get ad-free, extended episodes early over at https://streamlined.fm/join
Takeaways
I think failing to give a good presentation is an incredibly missed opportunity. You have everything: a captive audience, borrowed credibility, and a place to deliver your message your way.
But there are a lot of places where your presentation can fall down. Most people will focus on not capturing the audience quickly enough, or pacing. Maybe not rehearsing.
But what about your slides? The actual visual part of your presentation. The visual storytelling is as important as the words you deliver. Not enough context? Your audience is lost. Too much text? Your audience is too busy reading to hear your message.
That’s why I decided to have Emily Schneider on the show. She’s a visual storyteller, and her canvas is PowerPoint presentations.
Intrigued? I was too.
Want to hear a longer, ad-free version of this episode where I take Emily’s advice and roast my own recent talk slides? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Show Notes
Do you have offerings for people at any level of their journey? That’s the importance of having a well-defined product ladder. A product ladder provides multiple offerings at different price points and levels of engagement to meet potential customers where they are at.
Today I’ll talk about how I have struggled with this in my own business, with offerings that didn’t clearly communicate how I help my specific target audience of busy solopreneurs with podcasts.
Then, I give you a walk through (walk-up?) of my Product Ladder!
Want to hear my poke holes in my product ladder and give a general update on Podcast Navigator and my business? You can become a member over at https://streamlined.fm/join
Top Takeaways
Show Notes
Are you feeling overwhelmed by the endless options for hosting your online business? The decision between a hosted platform like Squarespace or a self-hosted solution like WordPress can be daunting, especially for solopreneurs juggling multiple responsibilities.
And while the conversation feels like it's been done to death, I was recently reminded that even seemingly simple platforms can shut you down for no reason.
There are a lot of merits to going with a hosted platform. But there's also a lot of danger. Let's explore.
Want to hear a longer, ad-free version of this episode where I talk about my experience choosing the wrong platforms, and how I’m trying to fix it? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Show Notes
When I first started my business, I was 14 years old. My income was pretty light, and my expenses were even lighter. Heck – I didn’t even pay for hosting. I hosted my few client websites on a web server in my bedroom (don’t tell my old ISP).
But even then, I knew the importance of keeping track of my income and expenses, which I did in an Excel sheet. I’ve always had an interest in accounting, which I thought served me well.
Then I hired Rachel Stas. She made some fantastic changes to my business that ended up saving me money AND lowered my tax bill. And while everyone is different, I know the advice she gives today will be great for any solopreneur*.
Want to hear a longer, ad-free version of this episode where Rachel and I talk about my business, and I ask her specific questions about my books? Become a member of Streamlined Solopreneur Accelerated.
Top Takeaways
Finally, I believe that investing time upfront to properly track finances and get professional accounting help pays off in the long run in taxes saved and peace of mind. Don’t wait until your business gets big to implement good accounting practices.
Show Notes
My newsletter has gone through a lot of changes over the years, but something that's been steadfast is promoting the latest episode of this podcast at the beginning of the week. And that made perfect sense when both the newsletter and this podcast talked about largely the same thing.
But now this show talks about running a solo business generally, while the newsletter is supposed to focus on podcast processes and systems.
They both make the same promise, but the audiences are different.
I've tried splitting the baby, so to speak, by promoting the episode, and then something behind-the-scenes look at that episode.
But it doesn't work. You know...don't talk to more than one audience, yada yada.
As a result, the newsletter isn't growing the way I'd like. And that’s what we’re talking about today.
Top Takeaways
The podcast currently has 448 episodes available.
270 Listeners
12,333 Listeners
30,865 Listeners
1,167 Listeners
22,186 Listeners
147 Listeners
43,325 Listeners
8,386 Listeners
193 Listeners
1,364 Listeners
1,279 Listeners
541 Listeners
4,247 Listeners
735 Listeners
53 Listeners