Know what you want to say but don't know HOW to say it?! This episode is for you because chances are? You haven't clearly articulated your brand personality and voice.

In this episode, I dive into:

• The difference between brand voice and brand tone of voice;
• 3 of the biggest mistakes I see businesses and organisations making when it comes to brand personalities and curating a unique verbal identity (and what to focus on instead to future proof your brand)
• What you should include when it comes to documenting your brand voice.

Curating a unique brand voice and documenting your Brand DNA is one of the key phases in our signature copywriting and sales psychology course Wordfetti Your Words.

Doors are closing soon, and won't reopen until later in 2024. Ready to finally write words that connect compel and convert?

Sign up here: wordfettigroup.com/wordfettiyourwords

Enjoyed this episode? Don't forget to follow me on @anitasiek and the team at @wordfetti