Style and Substance

Studio Theia - The Story Behind the Brand


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We are very excited to bring you todays episode as it coincides with the Launch of Fiona's new brand consultancy Studio Theia.


The creation of Studio Theia has been a labour of love, a creative unfolding and a strategic commercial proposition that is, even if we do say so ourselves the epitome of authentic and aligned work. In this episode we share the story behind the brand and insights and inspiration around what's possible when a brand is truly aligned and beautifully atmospheric. As well as exploring the personal and professional journey to the creation of the new studio, we talk about why Fi made the choice to structure the new Studio in the way she did, and the power of working as a collective.


We hope there is boundless inspiration for all of you running businesses with creativity at the heart.


Studio Theia are a multidisciplinary collective of strategists, designers, creatives and visionaries united in their commitment to build truly magical brands.

We create astonishingly evocative brands for businesses in the lifestyle, consumer and hospitality sector and you can find out more at studiotheia.co

or find the studio on Instagram



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Style and SubstanceBy Elizabeth Cairns & Fiona Humberstone

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