ill communication: copywriting tips & sales strategies for small businesses

{Summer Remix} Boost Sales in 2025 with These 7 Marketing Trends


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Welcome to the Summer Remix series on the Ill Communication Podcast! ☀️

Every summer, I take a short break from recording new content and re-air some of the most popular episodes (fan favourites, most downloads!)

This week, we’re revisiting an episode originally released at the very start of 2025.

In it I share 7 copywriting and marketing trends that will boost sales this year (even if we are halfway through). 

✨ You will hear:

  • Why human-centered marketing is non-negotiable
  • The rise of audio, video, and live events
  • A shift toward flywheels instead of funnels
  • What slower, longer sales cycles mean for your launches
  • The untapped power of direct mail
  • Why now’s the time to go local
  • How to use AI without sounding robotic

 So grab your sun tea, your notebook and pen, and start taking notes about the trends you need to be aware of and integrate into your business for the rest of 2025. 

Resources Mentioned:

🎧 Episode 126: 11 prompts for end-of-year reflection & goal setting in 2025
kimkiel.com/podcast-1/a-guided-reflection-for-entrepreneurs-11-prompts-for-end-of-year-reflection-goal-setting-in-2025

🎧 Episode 127: 25 No-BS Resolutions for GenX business owners
kimkiel.com/podcast-1/25-no-bs-resolutions-for-genx-business-owners-who-want-more-ease-success-and-fun-in-2025

🎧 Episode 75: Top 6 Copywriting Trends for 2024
kimkiel.com/podcast-1/top-6-copywriting-trends-for-small-businesses-in-2024

🎙️ Get the brand voice audio series and workbook
kimkiel.com/voiceworkbook

📞 Book a call to work together in 2025
bookacallwithkim.as.me/introcall

Text me a question or comment!

...more
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ill communication: copywriting tips & sales strategies for small businessesBy Kim Kiel - Marketing & Copywriting Strategist

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