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Anytime you do something new in business, you're generally met with feelings of impostor syndrome. This is especially true for something as public as hosting an online summit. I get all kinds of doubt-filled questions from those thinking of hosting a summit for the first time. One of the most popular is something like, "But what if I don't have an email list? Can I still host a summit then?" In this episode, we're going to break down that question and cover whether you can host a summit with no email list, what to do if a speaker asks about your list size, and strategies to put into place to make sure your email list size doesn't hold back your results. For show notes on this episode, visit https://summithosthangout.com/015
A lot can be learned from taking a look at the experiences of other business owners. In this episode I'm so excited to go behind the scenes with Eden Fried to talk about the two successful summits she's hosted this year. We'll cover the results she's seen, the strategies that work best for her, and the differences between her two summits like pricing structure, tech choices, and the use of sponsors. This is an action-packed episode you won't want to miss! For show notes on this episode, visit https://summithosthangout.com/014
There's a lot that goes into hosting a successful online summit. And success can look like so many things. No matter what your goal is, there are some pieces you should always pay attention to. So in this episode, we'll go over 5 keys to a successful online summit. For show notes, visit https://summithosthangout.com/013
Leveraging affiliates can increase your summit's sales several times over. In fact, in my first 3 summits, affiliates have been responsible for 50% or more of sales. If you're starting with a small audience, that number can be even higher. To cover all things affiliates, I've brought in Zoe Linda to go over affiliate marketing basics, the biggest mistakes she sees, how to find good affiliates, how much to pay them, and some details on the tech and overall affiliate process. For show notes on this episode, visit https://summithosthangout.com/012
Tech is overwhelming, but it doesn't have to be! In this episode we're going to talk about the tech piece of offering an all-access pass. We'll cover what you need to consider, the most common tech choices, and how to decide which option is right for you. For show notes, head to https://summithosthangout.com/011
We'll cover what a limited-time offer is and what it can look like, why they work, how I use them in my summits, and the tool I use to make it easy. For show notes, head to https://summithosthangout.com/010
In today's episode, we're kicking off a series about monetizing your virtual summit and breaking down the basics of how to monetize. We'll cover how to make money through a free event, 4 ways to monetize your summit, and I'll share the method I've used in all my summits up to this point. For show notes, head to https://summithosthangout.com/009
In this episode, we're wrapping up our branding series by chatting with Kory Woodard from Coded Creative Themes to talk all about branding an online summit. I'm so excited to share this episode with you because going in, I expected that by talking with a designer about branding we were going to get a complex process to follow. But I'm SO excited that Kory is the designer I chose to be on because that assumption couldn't be further from the truth and you're going to love what she has to say. For show notes, visit https://summithosthangout.com/008
Visuals play a huge part in branding your virtual summit. In this episode we'll cover mistakes to avoid with your visuals, individual visual elements you'll need, and resources to make it easy. For show notes, head to https://summithosthangout.com/007
In the last two episodes we've identified your summit's audience and topic. Now, we'll put those things to use to determine your summit's positioning. We'll cover how your positioning ties into your audience and topic, positioning mistakes to avoid, how to position your summit, and where that positioning will show up. For show notes, head to https://summithosthangout.com/006
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