I surveyed my entire email list about their email marketing practices, and what I discovered left me shocked and a bit ranty!

In this behind-the-scenes episode, I'm revealing the surprising survey results that uncovered a major contradiction: nearly 70% of respondents want more sales, yet 62% send emails less than once a month (or never). This disconnect between goals and actions explains why so many businesses struggle with email marketing effectiveness.

You'll learn:

• The startling contradiction between wanting sales but rarely sending emails
• Why "waiting until everything is ready" is holding you back
• How severely underutilised email marketing features are costing you sales
• The truth about lead magnets and why people's lists aren't growing
• Practical steps to start leveraging email marketing effectively (even if you're "not ready")

The bottom line? The survey results paint a clear picture: we want sales, but we're not consistently taking the actions needed to generate them. Whether you're waiting for the "perfect" website, neglecting your automations, or hoping your lead magnet will magically grow your list without promotion, it's time to break the pattern.

 

Want to see more of what I get up to when I’m not podcasting?

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• Get the FREE getting started course: Get Started with Email Marketing
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• Join The Email Experience
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