Jeff Walker is author of "Launch: An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of your Dreams."

In this episode of the Social Media For Small Business podcast, Suzi Dafnis talks with Cat Matson about attending Jeff's LaunchCon – a three-day even with over 800 attendees, where current and potential small business owners can learn and share their experience about launching a product or service.