For the 123rd episode of The Copywriter Club Podcast, Kira and Rob change things up a little bit and go “guest-less”. After a short discussion about what’s going on in our own copywriting businesses, we talk about we’re working on and what we’re most excited about—with special attention paid to our in-person event coming up next month. Here’s what we covered in our discussion:

•  the pain of juggling two businesses

•  getting back into things after taking a step back from client work

•  what we might be testing on LinkedIn this year

•  taking a Quantum Leap

•  the genesis of The Copywriter Club In Real Life

•  when it doesn’t make sense to make a Quantum Leap

•  the people we’re seeing make Quantum Leaps right now

•  why we’re “all in” on The Copywriter Club

•  a few tips for making your own Quantum Leap

• why you have to join us at TCCIRL this year

To listen to this entire episode, click the play button below. You can also add it to your favorite podcast app. And if you’re a reader, you can scroll down for a full transcript.

 

The people and stuff we mentioned on the show:

The Copywriter Think Tank

Michal Eisikowitz

Kirsty Fanton

Linda Perry

Derek Hambrick

Raven Douglas

Robert Lucas

Justin Blackman

Sorcha MacKenzie

TCCIRL19

Kira’s website

Rob’s website

The Copywriter Club Facebook Group

The Copywriter Underground

Intro: Content (for now)

Outro: Gravity

 

Full Transcript:

Rob:   This podcast is sponsored by The Copywriter Underground.

Kira:   It's our new membership, designed for you to help you attract more clients and hit 10k a month consistently.

Rob:   For more information or to sign up, go to thecopywriterunderground.com.

We do not have an intro for this episode. I guess we're just going to wing it.

Kira:   Is that your intro?

Rob:   I think that's our intro. Yeah, why not? Hey, everybody. Hey, Kira. It is Episode 123 of The Copywriter Club Podcast, and it's just you and me today.

Kira:   Yeah, it's just us, just more quality time together. I love it.

Rob:   That's right.

Kira:   I just want more time with Rob, all the time.

Rob:   Which is hard to do, because we live far away, and we both have separate families. Yeah, we squeeze in what we can. But I have a question for you, Kira. It's been a long time since it was just you and I on a podcast episode, last summer. What has been going on? What's changed in your business over the last few months?

Kira:   That's such a big question. A lot. I think in that last episode I was talking about how painful it was at the time, and I think the pain is still kind of there. It's just changed. I've made a lot of improvements to my business, but I'm still juggling two businesses, so I think if you're juggling two businesses and a family, it's just going to be a bit painful.

But I am transitioning towards The Copywriter Club and focusing more time and energy on The Copywriter Club. I'm just not fully there yet. My time is still very much split. I probably had the busiest fall ever with my copywriting business, which was probably silly, just taking on a lot, building out a team, doing all the things I kind of told myself I wasn't going to do, and then I just did it all and took on a lot.

Now I'm trying to trim that and just focus on building this business and this community that we're both so excited about, but making that transition is very messy for me. That's it.

Rob:   One of the things I love about you and your businesses is that you're just a doer. I mean, a lot of times you'll say you're not going to do stuff, and then you just go ahead and do it, but you have this vision of what you want to accomplish and the people that you want to work with, and you go out and you make it happen. I think that's really admirable, even though sometimes it squeezes you for time, and it's hard to accomplish everything sometimes.

Kira:   Yeah. Well, that's a very positive way of looking at it, thank you. But no,