Continuing what’s been a bit of a theme on the show lately, we invited copywriter Mai-kee Tsang to talk about how to pitch podcasts for the 152nd episode of The Copywriter Club Podcast. Mai-kee recently set a goal to pitch 101 podcasts in 30 days, and she joined Kira and Rob to talk about how she did it, what she learned, and the impact the project had on her business. During our discussion, we asked her:

•  how Mai-kee finally listened to her heart and became a copywriter

•  how she applies ideas from psychology and coaching to her copy

•  overcoming fears and how she overcame her fear of acceptance

•  developing a habit of trying things regardless of the expected result

•  the importance of sales—and why copywriters can’t afford not to sell

•  what she did to find her first clients

•  how she announced her copywriting business to the world

•  why hiding until you’re ready is the wrong approach to launching

•  why she took on a “101 podcast pitches” project

•  the biggest lessons she learned while pitching podcasts

•  the terrible first pitch she sent and what she learned

•  the elements of a successful pitch and how Mai-kee personalized each pitch

•  how she finds elements to personalize her pitches

•  the group program she launching to help others get on more podcasts

•  overcoming the idea that you don’t have something to share

•  the impact podcasts have had on Mai-kee’s own business

If you’ve ever listened to a podcast and though you could do better than the person you heard on the show, this is an episode you won’t want to miss. Combine it with our interview two weeks ago with Brigitte Lyons for best results. Click the play button below, or scroll down for a full transcript. Or download the episode to your favorite podcast app and listen wherever you are.

 

The people and stuff we mentioned on the show:

The Copywriter Think Tank

The Podcast Pitching Masterclass

Mai-kee’s Website

Kira’s website

Rob’s website

The Copywriter Club Facebook Group

The Copywriter Underground

Intro: Content (for now)

Outro: Gravity

 

Full Transcript:

Transcript to come...