In Episode 2 of The Copywriter Club Podcast, Kira and Rob interview “Copywriter to the Stars” Ry Schwartz about becoming a copywriter (a funny story that shows how long he’s come), how he landed gigs writing for people like Amy Porterfield, his process for working with clients and understanding customers and much more. Ry even drops his phone number on the show, so listen to the end if you want to chat with him in person. British accent required (you have to listen).

Ry is a genuinely nice guy and easy to talk to—which is why this show runs a little long. But the advice he drops is worth the extra time. Check it out by clicking the play button below, or scroll down for a full transcript.

The people and stuff we mentioned on the show:

Breakthrough Advertising by Eugene Schwartz

Shawshank

Benjamin Button

Copyhackers

Danny Iny (Mirasee, formerly Firepole Marketing)

Man’s Search for Meaning by Victor Frankel

Clip-on Man Buns

Amy Porterfield

Jeff Walker’s Product Launch Intensive

Ryan Levesque’s Ask Method Masterclass

Kira’s website

Rob’s website

The Copywriter Club Facebook Group

Intro: Content (for now)

Outro: Gravity

Full Transcript:

KH: What if you could hang out with really talented copywriters and other experts, ask them about their successes and failures, their work processes and their habits then steal an idea or two to inspire your own work? That’s what Rob and I try to do every week at The Copywriter Club Podcast.

RM: You’re invited to join the club for episode two as we chat with copywriter to the stars Ry Schwartz about writing for big-name clients, being un-Googlelable and his process for putting himself in the shoes of the people he writes to and for.

KH: Hey, Rob and Ry.

RM: Hey, Kira, Ry.

RS: Copywriter to the stars,