Direct response copywriter, Roy Furr, stops by The Copywriter Club Podcast to talk about writing control-beating direct mail and how he raised his rates from just $2000 per project to $20,000 plus royalties on everything he writes. We also talk about how he writes and sends an email with over 1,000 words to his list every day, what his typical day looks like, and a whole lot more. One word of caution, as we were getting started, a fire alarm went off in Roy’s office. Everyone is okay, but the sudden shriek of the alarm is a bit jolting. If you listen to the podcast while trying to fall asleep, you may want to fast forward a bit.

Click the play button below, or scroll down for a full transcript.

The people and stuff we mentioned on the show:

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The Well-fed Writer

Perry Marshall

Ken McCarthy’s System Seminar

AWAI

FoamWingCutting.com

Clayton Makepeace

Workflowy

Clayton’s 20 Point Outline

Great Leads by Michael Masterson

Milton Erikson

Story Selling Master Class

Breakthrough Marketing Secrets

The Copywriter’s Guide to Getting Paid

Trello

Kira’s website

Rob’s website

The Copywriter Club Facebook Group

Intro: Content (for now)

Outro: Gravity

Full Transcript: