We’re talking all things multi-passionate projects on the 261st episode of The Copywriter Club podcast with Annabel Landaverde. Annabel is a Launch Copywriter who doesn’t let big dreams scare her away from taking action. If you’ve ever thought to yourself, “I can't take on something new because I’m already doing so many things,” then this is the episode for you.

Here’s how it breaks down:

When your dream job doesn’t meet your expectations.

How finding a group of like-minded people can spark new passions.

Can sales and empathy go hand in hand?

How to connect with your ideal client and meet them where they’re at.

Is it all about sales? – How to be clear and ethical when someone isn’t a good fit.

The ins and outs of internal branding and marketing for large companies.

Maintaining a full-time job and building a freelancing business.

How morning routines and monthly check-ins keep you on track.

Do we only complete 10 projects in a lifetime?!

What goes into creating a 7-figure launch.

The first piece of copy needed when creating a launch plan.

How you can go from copywriter to launch strategist.

What copywriters can do to make their client launches more successful.

Where you should start when e-commerce business is on your mind.

How to deal with the little voice in the back of your head.

Creating practices that will keep your big goals alive.

When your ideas seem to be circling you, be sure to tune into this episode.

The people and stuff we mentioned on the show:

Kira’s website

Rob’s website

The Copywriter Club Facebook Group

The Copywriter Underground

Influence by Robert Cialdini

Start Finishing by Charlie Gilkey

Annabel’s Instagram

Annabel’s website

Episode 234 with Linda Perry

Episode 241 with Daniel Lamb

Episode 70 with Joe Schriefer

 

 

 

Full Transcript:

Kira:  The great thing about tapping into your entrepreneurial side as a copywriter is you can control your career and fate. You can grow and evolve personally and professionally over decades. You can chase any vision, as long as you don't lose sight of it. Today's guests for the 261st episode of The Copywriter Club Podcast is Think Tank member, Annabel Landaverde. Annabel is a clear example of a multi passionate copywriter and entrepreneur who doesn't let big dreams or goals scare her away from building her dream eCommerce business.

Rob:  Before we jump into our interview with Annabel, which is much better than last week's interview with our guest, this podcast is sponsored by the Copywriter Think Tank. That's our mastermind for copywriters and other marketers who want to think outside the box and build new offers or revenue streams into their business. There's a couple of reasons that I like the Think Tank. Number one, you're surrounded by a bunch of other ambitious copywriters, doing copywriter E-things. Not just copywriters though, marketers and experts trying to grow businesses using copywriting as a superpower. Number two, it's built around your goals. A lot of times with masterminds you join, the person that's leading the mastermind has a specific way that they built their business and they teach everybody to do that same way. That's not how the Think Tank operates. We focus on your goals and what you want to achieve, and then figure out how best to get there.

Number three, if you joined the Copywriter Think Tank you get everything included in the Copywriter Club, including free ticket to the event that we'll be talking about in the very near future next year in Nashville. If you want more information about the Copywriter Think Tank, go to copywriterthinktank.com

Kira:  Okay, let's dive into the episode and find out how Annabel started her journey.

Annabel Landaverde:  It was a windy road, I definitely didn't graduate college thinking, "Oh, direct response." In fact, I graduated college with a political science degree and thought that I was going to go gover...