Copywriter Marcella Allison is the only person who has “cubbed” for the biggest names in copywriting including Parris Lampropolous, Clayton Makepeace, David Deutch and Mark Ford. And she’s learned a lot along the way. Marcella stopped by our virtual studio to chat with Rob and Kira about:

•  how she got started as a copywriter (twice)

•  whether copywriters can develop a talent for writing about complex things

•  how an unexpected kiss from Marty Edelston transformed her career

•  the importance of mentorship in building your career in copywriting

•  the top lessons she learned from two of her mentors

•  how to effectively use the feedback you get from a mentor, and

•  the lesson David Deutch accidentally taught her about ego.

Plus, Marcella shares the “beginning painter” learning trick she recommends if you want to break into a copywriting niche. This episode is another good one you won’t want to miss. Click the play button below, or scroll down for a full transcript.

Most of the people and stuff we mentioned on the show:

Sponsor: AirStory

Ry Schwartz

Brian Kurtz

F&W Publications

Schaeffer’s Investment Research

Money Map Press

David Deutch

Parris Lampropolous

Drawing on the Right Side of the Brain

AWAI

Agora Financial

Kevin Addington

Bottomline

Lori Haller

Marty Edelston

Mark Ford

Clayton Makepeace

Stansbury Research

Chris Alsop

Advanced Bionutritionals

John Carlton’s Simple Copywriting System

Kevin Rogers

Ask Method