Technibble MSP Podcast

Gain More Computer Repair Clients with Targeted Marketing Offers - In this podcast, I'm going to talk to you about making offers to gain new clients. Why you should, what's sort of offers you can do and how to do it right. Big businesses are always making offers.

What you should do when you encounter pirate software on a client's computer? I mean, it happened to many of us.

Discussion:

00:33 - First thing to do when you found out your client is using pirate software

01:59 - Offering legitimate options for your clients

03:02 - Not accepting clients who insist on using pirate software

04:50 - Why you should care with clients using pirate software

Know the importance of collecting your client's details, why it's worth doing this, why their email addresses are really valuable to your business, and why you shouldn't waste too much time building up other ways to contact your clients like Facebook or Twitter followers.

Discussion:

00:28 - Contact Details: The most valuable thing in your business

01:16 - Why you want the clients' email address

02:50 - Right and wrong way in sending out emails to clients

03:52 - Don't rely on Social Media to get in touch with clients

05:09 - Focus on assets that you can control like your Email list

06:11 - When to ask the client's email address

07:11 - Every post or page needs a call to action that gets people to join your email list

To take your business to the next level, visit the Technibble Forums

What to do when your business is experiencing a slow period? We often freak out thinking something big has changed.

Discussion:

00:17 - Look at your accounting software to determine slow times

00:48 - When does slow times in business occurs?

02:40 - Slow period might be due to internal issues

03:20 - Not advertising when you are busy

04:08 - Consider Managed Services

04:39 - Doing cold calls

05:39 - Summary on what to do during slow times

To take your business to the next level, visit the Technibble Forums

Why every business owner needs a proper Business-to-Business parts distributor? Rather than retail locations like Newegg, and Amazon.

Discussion:

00:32 - Purchasing from major retailers

01:15 - Warranty problems and other issues

01:53 - Real business to business distributor

02:15 - Benefits of having proper distributors

03:50 - Technibble Computer Business Kit has a list of distributors

04:04 - Does this make you less competitive?

To take your business to the next level, visit Technibble.com

Here is how to charge for small blocks of time you spent answering your clients' "quick questions" that happens again and again.

Discussion:

00:19 - Why clients that keeps on contacting you with these quick questions can cost you money

01:40 - If you can't answer the question with a YES or NO, turn it into a ticket

02:12 - How to de-condition your clients

02:58 - how to properly charge small blocks of time

03:37 - If you are not confident selling blocks of hours

04:25 - Tracking and using a ticketing system

05:16 - Summary of Steps

In this podcast, I'm going to cover how to charge for small blocks of time you spent answering your clients' "quick questions" that happens again and again.

Clients reinfected their computer? Here is how to handle customers who come back with the same problem shortly after you fixed their computers.

Discussion:

00:20 - A client returns with the same issues you already solved

00:55 - Always offer to look at their computers and not argue

01:48 - Two possible options you can do

01:58 - Solve the issue with no charge and advise them

02:33 - Tell the customer outright about their browsing habits

03:10 - Ask them to leave reviews when they leave happily

03:50 - Decide if customers are worth keeping

04:00 - Podcast Summary

Know how to break your mind set as an employee but that of a business owner. Then manage your time and identify any bottlenecks that hinders you on earning more money.

Discussion:

00:16 - Mindset of an employee and not of a business owner.

01:24 - Effective Hourly Rate

02:46 - Computing for the Effective Hourly Rate

04:15 - Lower priced employees or Outsource

05:12 - Put it into action

To improve your computer repair business, visit us in the Technibble Forums.

Deciding on pricing is one of the questions that technicians ask about a lot. In this podcast going to talk about flat rate pricing verses per hour, when flat rate is the right choice to take your business to the next level and how to do it properly.

Discussion:

00:27 - When to start reconsidering flat fees to your business

02:00 - Dollars Per Hour versus Flat rate pricing

02:58 - What services you should make flat price

03:21 - Programs you can use to automate tech tasks

05:04 - Clients like to know what they're paying upfront

05:40 - Opportunity to upsell with flat rate pricing

06:22 - Limitations on fixed price services

If you want to learn more about flat rate pricing, visit the Technibble forums.

Welcome to another Technibble Computer Business Podcast. Today, I have Rachel Logan who is a Pay-Per-Click (PPC) expert and is currently doing work for the remote support software Instant HouseCall.

In this podcast, we talked about how to be successful with Pay-Per-Click advertising, how to choose good keywords and refine them so that they cost you less, how to create a good landing page that abides with Google's and Bing's terms but also converts well, how to write a good ad, how to improve Google Adwords quality score which I know so many technicians get stuck on and they just can't run their ads and also, outsourcing versus doing Pay-Per-Click yourself.

Discussion Highlights:

00:55 - Pay-Per-Click and the Organic Searches

04:35 - Tips on creating a Landing Page

06:50 - How to know what keywords you need to target

10:19 - Maximize the amount of people looking for you

13:03 - Don't target your own name

13:54 - Increasing your Quality Score

17:13 - Tracking a conversion

19:18 - Minimum money to spend in PPC and increase ROI

24:22 - Other search networks you can enroll aside from Adwords and Bing

25:09 - Third party tools for research

26:13 - Using negative keywords

27:25 - Starting Keywords to use in your first campaign

29:08 - Campaign, adgroup and ad levels

31:05 - How many ads you need to run and how to test them

32:47 - Outsourcing your PPC Campaign

37:27 - Remote support and its difficulties in Google and Bing

41:51 - Don't solely rely your business on PPC

48:55 - What successful people do.