Allan Dib is a serial entrepreneur, rebellious marketer, and technology expert. He has started and grown multiple businesses in various industries including IT, telecommunications, and marketing, one of which grew from a startup to four years later earning a spot in Business Review Weekly's Fast 100 list as one of Australia's fastest growing companies.

As a highly sought after business coach, consultant, and public speaker, Allan frequently shares his proven strategies and cutting-edge tactics with people all over the world. In this episode, he shares insights from his book, The 1-Page Marketing Plan, which has sold over 60,000 copies and is used as a marketing text in university classrooms across the U.S. Listen in to learn Allan's system for selecting the right niche, common marketing mistakes to avoid, and tips for differentiating your business.

You can find show notes and more information by clicking here: http://bit.ly/2AYjPn0