Episode Summary:

AI is changing the online content landscape, and as creators, we're now competing not just with each other, but with AI-generated content that's flooding search results and social media. So, how do you stand out and ensure your audience keeps coming back to you? In this episode, I break down why differentiation is your biggest advantage over AI and how you can use email marketing—specifically, a well-crafted welcome sequence—to build trust, share your story, and create lasting relationships with your subscribers.

In this episode, you'll learn about:

• Why AI is a growing challenge for creators and how it's impacting search results, blog traffic, and audience engagement.
• What AI can't replicate—your experience, creativity, and the human connection you bring to your audience.
• How a strong welcome sequence helps you stand out and builds a deeper connection with your readers.
• What to include in your welcome emails to establish credibility and make subscribers feel like they know you.
• Real examples of high-performing welcome emails from bloggers and brands who are using them to connect with their audience and drive engagement.

Check out this episode's blog post

Coaching Programs & Services:

Maximize Your Marketing - For those who need an in-house CMO (Chief Marketing Officer) to help you build sustainable email and promotional strategies, engage your subscribers, and grow your business and bottom line that otherwise is untapped potential.

The Duett Debut - Done for you email copywrting & automation setup

Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast

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