Hollywood is changing—and its future might be vertical. Today, Sammi dives into the explosive rise of “microdramas,” the ultra-short, ultra-addictive scripted shows that are pulling in billions and leaving traditional studios scrambling to survive. From Chinese-backed apps like ReelShort to Hollywood execs betting on AI-powered storytelling, this is the story of how 90-second episodes are out-earning blockbuster films and redefining what it means to be a creator. Sammi breaks down the psychology, the business model, and what this all says about our shrinking attention spans and the algorithmic future of storytelling.

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00:00 Microdramas, Big Plots

01:37 Microdramas vs. Traditional Hollywood

02:09 The Data Behind the Craze

05:14 YouTube vs. TikTok

07:22 The Business Model of Microdramas

10:30 Hollywood's Response 

12:49 The Role of AI 

17:07 Predictions on the Future of Entertainment

19:43 How to Show Social Currency Some Love

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