The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX

I go through the Agile Brand Manifesto and talk about valuing staying true to company values over doing what you can to generate profits.

Hosted on Acast. See acast.com/privacy for more information.

I go through the Agile Brand Manifesto and talk about valuing staying true to company values over doing what you can to generate profits.

I go through the Agile Brand Manifesto and talk about valuing dialogue with customers over broadcasting one-way marketing messages.

Hosted on Acast. See acast.com/privacy for more information.

I go through the Agile Brand Manifesto and talk about valuing dialogue with customers over broadcasting one-way marketing messages.

I go through the Agile Brand Manifesto and talk about valuing long-term customers over short-term sales.

Hosted on Acast. See acast.com/privacy for more information.

I go through the Agile Brand Manifesto and talk about valuing long-term customers over short-term sales.

Last part of a multi-episode discussion of what changed to cause the need for agile brands. Data is readily available and plentiful, which empowers businesses to make quicker decisions that are informed by real-time information.

Hosted on Acast. See acast.com/privacy for more information.

Last part of a multi-episode discussion of what changed to cause the need for agile brands. Data is readily available and plentiful, which empowers businesses to make quicker decisions that are informed by real-time information.

This special episode is generously brought to you by TEKSystems.

Competitive advantage is the name of the game. In a marketplace where disruption is constant, enterprises are eager to use technology that transforms, modernizes and differentiates their brand.

Applications are the gateway to delivering continuous improvement of products and services to customers. Through microservice architectures, organizations can delight customers by delivering solutions better and faster. But many organizations face challenges overcoming their current legacy, monolith environments. In this episode of The Agile World, we discuss the power of microservices for developing new applications and distilling legacy apps and systems.

Join TEKsystems Managing Vice President of Technology Products & Services Rick Madan for this special episode.

Hosted on Acast. See acast.com/privacy for more information.

This special episode is generously brought to you by TEKSystems.

Competitive advantage is the name of the game. In a marketplace where disruption is constant, enterprises are eager to use technology that transforms, modernizes and differentiates their brand.

Join TEKsystems Managing Vice President of Technology Products & Services Rick Madan for this special episode.