The Small Business Safari

The Art of Business Law: Protecting Your Entrepreneurial Journey | Brandon Woodward


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Ever wonder what keeps your friendly neighborhood business attorney up at night? Hint: it's watching entrepreneurs shake hands on partnerships without proper documentation, then having to pick up the pieces when it all falls apart.

Brandon Woodward, founder of Woodward, Kelly, Fulton and Kaplan, cuts through the legal mystique to deliver straight talk about protecting your small business. With 25 years of experience guiding entrepreneurs through the legal landscape, Brandon shares why waiting until there's a problem to seek legal help is like trying to buy insurance while your house is already on fire.

The conversation tackles those awkward but essential discussions business partners need to have while everyone's still smiling and optimistic. Brandon explains why documenting agreements upfront prevents costly disputes when unexpected circumstances arise. "Silent partners are never silent," he warns, highlighting how proper documentation protects everyone involved when reality inevitably differs from rosy projections.

Cash flow challenges get special attention as Brandon reveals why collections issues can sink even profitable businesses. "A business can run in the red for decades, but you can only run out of cash one time," he notes, offering practical advice for maintaining healthy receivables without alienating clients.

Perhaps most valuable is Brandon's guidance on building business cultures that retain talent. He shares a philosophy that resonates deeply: "Train employees so well they could work anywhere. Treat them so well they won't want to." Through profit-sharing and meaningful inclusion, Brandon demonstrates how legal structures can support rather than hinder positive workplace dynamics.

For business owners contemplating an exit, Brandon's insights on preparing years in advance for a sale prove invaluable. His free white paper (available at wkfklaw.com) outlines steps to maximize value and ensure smooth transitions.

Ready to protect what you've built? This episode delivers the legal wisdom every entrepreneur needs without the intimidating billable hours. Your business deserves more than a handshake and good intentions—give it the legal foundation to thrive.

linkedin.com/in/wkfklw.com 

wkfklw.com 

facebook.com/WoodwardCounsel 


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The Small Business SafariBy Chris Lalomia

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