We're back with Ep. 8 of The Gamble & The Glory, where we meet founders that have built their companies to become stalwarts of the sports betting, fantasy, and iGaming industry.
In this one, we speak with Steven Salz from Rivalry.
- How his background laid the foundation for Rivalry
The origin story of Rivalry, starting from trading in-game items to becoming a top esports betting brandThe importance of understanding the demographic and psychographics of esports bettorsHow Rivalry maintains brand authenticity to attract Gen Z and Millennial demographicsRivalry's journey to product-market fit, and how Steven knew the company had found itHis transition from a startup founder to a public markets CEO, and the resulting adaptations he's made in responseThe rationale for focusing so intently on brand building as a young company, and how that's created competitive advantages now that Rivalry has reached scaleWhy Rivalry is launching a crypto token later this year, and how he expects that to enhance customer engagementWhy he has the words "mint founders" permanently written on his whiteboard, and how this has influenced the culture he's created at RivalryBalancing fatherhood and entrepreneurship, and the importance of compartmentalization and focused thinkingFuture plans for Rivalry and the vision for the company's growthVideo version of this episode can be viewed here.
Learn more 👇
➡️ Rivalry website
➡️ Steven Salz on Linkedin
The Gamble & The Glory is made possible by Segev LLP, a full solutions law firm purpose built for the gaming and betting industry. To learn more, visit: www.segev.ca