Sunny and Tom answer your questions about generating leads without social media, priorities for a company with less than 1.5 million in revenue, and how to build a great company culture and maintain it.

Question1: How to generate leads effectively without social media?

• Have a good website that answers all your customers' questions and talks about pricing etc
• Produce a lot of relevant and search engine-friendly content
• Develop relationships with local influencers
• Put yourself in front of people — pound the phones and the pavement

Question 2: What are the most important priorities for a company with revenues under 1.5 million?

• Do a great job on every single project regardless of how much money you're making
• The capital that you need to build your business is happy customers - they'll refer you, give reviews, etc

Question 3: How do you build a great culture and keep it alive once you've created it?

• Have a clear vision of how you want to show up in the world as a company
• Set the standard, and be the example for others to follow
• Communicate the core values of the company to your team
• Be firm but fair
• Reward the behavior you want more of

Submit your questions to [email protected] with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show.

Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts! https://www.TheContractorFight.com/nicejob 

Are you stealing money from your family because you aren’t charging enough for your services? Discover what you SHOULD be charging. Download our 50% Gross Profit cheat sheet: https://thecontractorfight.com/50

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground 

== Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book 

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber 

Instagram: https://thecontractorfight.com/ig 

Tom talks with John Capozzi of Remodeling Wizards of Maryland, a remodeler in Maryland who is currently in transitioning phase of his business. Before joining the contracting industry, he worked as the vice president of a multi-million dollar company in the food service industry. 

In this episode, we talk about… 

• How did John end up in the contracting industry when he was already running a multi-billion dollar food service company
• John's learnings from working in the food service industry that he applies to his contracting business
• The challenges of transitioning a business
• Recession-related lessons for people who have never been through one
• Turning a business over to a family member
• Advice to someone who is younger and sees things differently and approaches it with an elder

= Remodeling Wizards of Maryland: https://remodelingwizardsofmaryland.com/  

= Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground  

= The profit you earn starts with the stories you tell.  Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps 

= Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book 

= Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook 

= Grab the Gear: https://gear.thecontractorfight.com/ 

= Find Us on Social Media: 

YouTube: https://www.youtube.com/c/TomReber 

Instagram: http://thecontractorfight.com/ig 

“Where your attention goes, energy flows, and results show.” Tom and Derek share with you how to get what you want by giving your attention to what you want more. 

In this episode, we talk about… 

• Giving attention to the things that you want more
• The analogy of parking space to explain how your attention affects your results
• Advice for people whose sales are suffering
• Typical mistakes made by most contractors or salespeople
• The rewards system to make progress

This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/ 

Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro   

== Join us in BATTLEGROUND == 

Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground 

== Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==

https://thecontractorfight.com/book

== Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber

Instagram: http://thecontractorfight.com/ig

Is there anything you are holding back, anything you are not letting go of? By limiting something in your life, you're limiting the impact and potential growth you can have. Tom encourages you to let go of the things you're holding back and live unafraid.

In this episode, we talk about… 

• Limiting something in your life limits your potential growth
• Letting go of the thing you've been holding onto
• Stop holding back, live unafraid, and win the moments

== Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps 

If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361  

Follow Tom on Instagram: https://www.instagram.com/realtomreber   

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground

== Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==

https://thecontractorfight.com/book

== Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber

Instagram: http://thecontractorfight.com/ig

Comparison is a toxic habit we all do that will never lead us to a happy place — comparison is the thief of joy! Tim and Greg talk about what comparing yourself to others does to your mind and how you can reframe it.

In this episode, we talk about… 

• The habit of comparison is toxic
• 
  
• Rather than comparing yourself to others, let others compare themselves to you 
• 
  
• Doing what's best for you in your life.

Resources: 

Tim Cutroni, Pond Builder with New England Aquatic Landscapes - https://iloveponds.com/ 

Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time and never hear “we need to think about it” again!

https://thecontractorfight.com/cheap/ 

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground 

== Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book 

== Connect with other contractors building stronger businesses in The Contractor Fight:

https://thecontractorfight.com/facebook 

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber 

Instagram: https://thecontractorfight.com/ig

Are you having difficulty in hiring? Are you facing problems with new hires? There may be a problem with your onboarding process that needs some more attention.

Dan shares with you how to properly onboard new hires with your company. Listen and learn how to make them feel at home, successful, and fulfilled.

In this episode, we talk about… 

• How to conduct an onboarding process
• Common mistakes people make during the onboarding process
• The right way to do onboarding

== Check out Contractor Sales Pros on Facebook. The place to ask questions and share strategies and best practices to help each other get better as salespeople in the construction industry: https://thecontractorfight.com/salespro 

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground 

== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber 

Instagram: https://thecontractorfight.com/ig 

Tom had a conversation with Justin Judy of ArcSite, one of the sponsors of the Mile High-Profit Summit 2022. ArcSite is a drawing software that helps you calculate materials and other things you need. It's easy to use, saves time, and helps you to close more deals.

In this episode, we talk about… 

• Using ArcSite to grow your business
• The people who can benefit from ArcSite and the ones who are not suited to it
• Some tips to help you win more in the next 18 months
• Making the sales process easy for the customer

= ArcSite: https://thecontractorfight.com/arcsite  

= Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground  

= The profit you earn starts with the stories you tell.  Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps 

= Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book 

= Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook 

= Grab the Gear: https://gear.thecontractorfight.com/ 

= Find Us on Social Media: 

YouTube: https://www.youtube.com/c/TomReber 

Instagram: http://thecontractorfight.com/ig

It's not just the customer's mood that affects sales; it's also your emotional state that has a significant effect on closing the deal. Derek talks about how your emotions impact your sales when you're feeling low. Listen and learn how you can change your state so that you can avoid losing deals and start increasing your sales.

In this episode, we talk about… 

• Impact of your emotional state on your sales process
• Some sales tips and tricks to improve your sales game
• Using Shin-fu to hone your sales skills
• Managing your emotions to increase your sales

This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/ 

Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro   

== Join us in BATTLEGROUND == 

Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground 

== Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==

https://thecontractorfight.com/book

== Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber

Instagram: http://thecontractorfight.com/ig

As the nation celebrates Independence Day, Tom invites you to join the revolution that will end the disrespect, poverty, and unhappiness of contractors. He urges you to step up and take steps towards your freedom today!

In this episode, we talk about… 

• To stop facing the abuse and oppression at the hands of oneself
• Taking the right actions for your freedom, wealth, and happiness
• Stop being disrespected and impoverished

== Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps 

If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361  

Follow Tom on Instagram: https://www.instagram.com/realtomreber   

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground

== Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==

https://thecontractorfight.com/book

== Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber

Instagram: http://thecontractorfight.com/ig

How do you know when you're there? How do you know when you're not there? Do you have a checkpoint? Tim and Greg are here to tell you that you have a long way to go in your life, and the best way to keep moving forward is to set goals and reassess and move the goal post every time you can.

In this episode, we talk about… 

• Setting goals, reevaluating, and repositioning them to make progress
• 
  
• Chasing greatness to get better
• 
  
• Keep pushing yourself, so you don't end up stagnant

Resources: 

Tim Cutroni, Pond Builder with New England Aquatic Landscapes - https://iloveponds.com/ 

Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time and never hear “we need to think about it” again!

https://thecontractorfight.com/cheap/ 

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground 

== Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book 

== Connect with other contractors building stronger businesses in The Contractor Fight:

https://thecontractorfight.com/facebook 

== Grab the Gear ==

https://gear.thecontractorfight.com/ 

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber 

Instagram: https://thecontractorfight.com/ig