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Episode Overview:
In this episode, we’re diving into the importance of creating an additional stream of income that doesn’t feel heavy or overwhelming. The direct sales world has seen its ups and downs, and adding a layer of security to your life can make all the difference. Rachel shares practical, actionable ideas to help you build stability and start thinking beyond your current revenue streams. If you’re ready to breathe easier and step into 2025 with more confidence, this one’s for you.

Key Points Covered:

1. Why a New Stream of Income Matters:
   • The risks of relying solely on direct sales or any single income source.
   • How adding another stream can act as your safety net without taking center stage.
2. Common Myths About Starting Something New:
   • Why creating a new income stream isn’t as complicated or time-consuming as you might think.
   • How to shift your mindset from "I can’t do this" to "I’m ready to explore this."
3. Your Unique Strengths Can Shine:
   • What skills, experiences, or knowledge do you already have that others would find valuable?
   • Real-life examples of people turning their passions into income opportunities, like baking, teaching, or affiliate marketing.
4. Simple Ideas for Adding an Income Stream:
   • Affiliate Marketing: Sharing links for products or services you love.
   • Digital Products: Ebooks, templates, or mini-courses.
   • Freelancing: Offering your expertise in writing, design, or consulting.
5. You Don’t Need to Be an Expert:
   • How being one step ahead of someone else can make you the perfect person to help them.
   • Why your experiences are more valuable than certifications or degrees.
6. Rachel’s 2025 Vision for You:
   • Make 2025 the year you gain financial security, pay off debt, and breathe easier.
   • Rachel invites you to take action, whether imperfect or small, to start building something meaningful.

Take Action:
If you’re feeling inspired but unsure where to start, Rachel wants to hear from you!

• DM Rachel on Instagram @RachelAPerry with your thoughts or questions about adding a new income stream.
• Mention the podcast, and Rachel will personally help you brainstorm your next steps.

Free Gift:
Send Rachel the message “Podcast” on Instagram to grab her free 90-Day Action Planner to kickstart your journey in 2025.

Closing Thoughts:
This is your year to create freedom, security, and stability. Together, we’re going to make 2025 your best year yet. Happy New Year, friends—let’s do this! 🎉

Connect with Rachel:

• Instagram: @RachelAPerry
• Website: www.rachelaperry.com

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this special Christmas Eve episode, we’re tackling one of the biggest roadblocks to success: overthinking. If you’ve ever found yourself stuck waiting for the "perfect time," this episode is your wake-up call. Let’s talk about how taking messy, imperfect action can help you move forward and find clarity.

Key Points Covered:

1. Why Overthinking Equals Procrastination:
   • Overthinking often disguises itself as planning, but in reality, it’s holding you back from progress.
2. The Cost of Staying Stuck:
   • Missed opportunities and zero momentum are the price of waiting for the perfect moment.
3. Clarity Comes Through Action:
   • Perfect timing is a myth; you won’t gain clarity by waiting—you’ll only find it by doing.
4. Steps to Take Messy Action Today:
   • Ask yourself: What do you feel called to do?
   • Find the easiest way: What’s one small step to try it out?
   • Take action now: Even if it’s messy, taking the first step will build confidence and momentum.
5. Real Talk on Impulse and ADHD:
   • Rachel shares her personal journey with impulsivity, overthinking, and learning to navigate both.
6. You’re More Ready Than You Think:
   • You don’t need a certification, more confidence, or perfect conditions to get started.

Closing Reminder:
Your next big thing isn’t waiting for you to feel ready, so why are you waiting? Take messy action today and watch the magic unfold. DM Rachel on Instagram @RachelaPerry with the word “READY” to chat about your next step.

Wishing you a joyful holiday season! Rachel will be back next week with a New Year’s Eve episode to help you set intentions for 2025. 🎉

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

Feeling stuck or disconnected from your brand? In this episode, Rachel shares three simple steps to reset your brand for 2025 so you can stand out, attract your ideal audience, and crush your goals.

Quick Highlights:

• Why resetting your brand matters in a shifting industry.
• Discover your superpower and what makes you unique.
• Audit your messaging for clarity and consistency.
• Refresh your content plan with storytelling and connection-focused content.

CTA:

• Grab the free replay of Rachel’s Best Year Yet Workshop at rachelaperry.com/bestyearyet to set your 2025 vision and build a brand you love!

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this episode, Rachel reflects on 2024 and how to build momentum for a standout 2025. Whether you crushed it this year or struggled to see results, this episode will help you identify what worked, what didn’t, and what needs to shift for next year to be your best yet.

Quick Highlights:

• Celebrate your wins: Even if 2024 didn’t go as planned, take a moment to acknowledge your hard work and success.
• Avoid the trap of momentum: Success isn’t guaranteed to repeat itself—diversify and prepare for what’s next.
• Common 2024 challenges: Over-reliance on products, inconsistent marketing, and missing a personal brand.
• Work smarter, not harder: Hustling harder isn’t the answer. Align with your strengths and build systems that work.
• You are meant for more: Step into your potential and start building a brand that reflects who you are and what you stand for.

Join the Workshop:

• Grab the replay of the Best Year Yet Workshop at rachelaperry.com/bestyearyet to create a simple, actionable plan for 2025.

Let’s Connect:

• Follow Rachel on Instagram for more tips, laughs, and inspiration between episodes.

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this episode, Rachel shares how even non-planners can set themselves up for success in 2025 by embracing a simple, flexible planning approach. She shares personal stories, an easy exercise to prioritize goals, and why her Best Year Yet Workshop is a must-attend event.

Quick Highlights:

1. Rachel's confession: She's not a natural planner but discovered the power of having a bird's eye view for her year.
2. Why planning matters: A rough plan brings clarity, reduces stress, and allows flexibility when curveballs come your way.
3. Key exercise: Write down your top 3 priorities for 2025 and block off time for them (monthly or quarterly).
4. Real-life example: Rachel's family photoshoot shows how planning, even with flexibility, leads to success.
5. Student success story: Allison set a $40K sales goal, created a plan after the 2021 workshop, and hit her goal in just four months.
6. Invitation: Join Rachel’s free Best Year Yet Workshop on December 10th to create a simple, actionable 2025 plan.

Join the Workshop: Register for the Best Year Yet Workshop at rachelaperry.com/bestyearyet and create a flexible, effective plan for 2025.

Let’s Connect: Follow Rachel on Instagram for more tips, laughs, and inspiration between episodes.

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

Feeling like 2024 didn’t quite hit the mark? Whether your goals didn’t pan out or the holiday season feels tougher than expected, this episode is all about shifting your focus to celebrate your non-sale wins and creating momentum for 2025. Let’s unpack how to reframe what success looks like and how to use this mindset shift to level up your business next year.

Quick Episode Highlights:

• Thanksgiving Reflections: Gratitude, connection, and finding joy—even in tough seasons.
• Celebrate Non-Sale Wins: Focus on small victories like building relationships, trying new strategies, and personal growth.
• Reframe Sales Goals: Falling short isn’t failure—it’s feedback. Adjust your strategy and focus on what your audience wants.
• Shift Your Mindset: You’re not stuck—you’re learning. Progress happens one step at a time.
• Action Step: Write down 3 wins (especially non-sale victories) and take one small action to boost sales this month.

Join the Free Best Year Yet Workshop:

• When: December 10th
• What: Reflect on 2024, celebrate wins, and plan for a successful 2025.
• Sign Up: rachelaperry.com/bestyearyet

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

Feeling salesy doesn’t have to be part of the job. In this episode, I share how to sell authentically by focusing on serving and connecting with your ideal customer. You’ll learn how to ditch outdated tactics, lead with transformations instead of product features, and create genuine conversations that naturally lead to sales.

Key Takeaways:

1. Why Selling Feels Gross: It’s not about the product; it’s about outdated tactics that focus on money instead of serving.
2. Authentic Selling Defined: Selling is simply sharing a solution to someone’s problem—it’s natural when you focus on helping.
3. Lead with Transformation: Show how your product can solve a problem or make life better, rather than just listing features.
4. Know Your Ideal Customer: Build relationships, ask questions, and engage authentically to understand their needs.
5. Connection Over Convincing: Focus on conversations and solutions, not on forcing a sale.

Share your most cringe-worthy sales experience with Rachel on IG @rachelaperry.  Join the free Direct Sales Rebels community for more tips and support. Find the link in the show notes!

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this episode, I’m breaking down why building your own brand is the game-changer you need in the direct sales world. If you think your product or company alone will keep your business thriving, it’s time for a reality check. Companies and products change or disappear, but your personal brand? That’s what will keep you in the game, no matter what.

We’ll explore:

• Why depending on your product or company puts your business at risk.
  
  
• The difference between being “the product lady” and building a lasting brand.
  
  
• Real-life examples of direct sellers losing their income due to company closures—and how you can avoid this.
  
  
• The key steps to start building your brand, including discovering your superpower and crafting a message that’s more than just product-focused.
  
  
• How sharing personal stories can build trust and loyalty, making customers stick with you, not just the product you sell.
  
  
• The importance of consistency and authenticity in creating a brand that people relate to and trust.
  
  

If you’ve been on the fence about investing time in building your brand, this is your sign to start now. Let’s make sure your business isn’t just a product, but an extension of who you are.

Resources

Connect with me on Instagram @rachelaperry or via email at [email protected] if you need help finding your superpower or building your brand. Let’s talk!

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this episode, I’m breaking down why building your own brand is the game-changer you need in the direct sales world. If you think your product or company alone will keep your business thriving, it’s time for a reality check. Companies and products change or disappear, but your personal brand? That’s what will keep you in the game, no matter what.

We’ll explore:

• Why depending on your product or company puts your business at risk.
• The difference between being “the product lady” and building a lasting brand.
• Real-life examples of direct sellers losing their income due to company closures—and how you can avoid this.
• The key steps to start building your brand, including discovering your superpower and crafting a message that’s more than just product-focused.
• How sharing personal stories can build trust and loyalty, making customers stick with you, not just the product you sell.
• The importance of consistency and authenticity in creating a brand that people relate to and trust.

If you’ve been on the fence about investing time in building your brand, this is your sign to start now. Let’s make sure your business isn’t just a product, but an extension of who you are.

Resources:

• Connect with me on Instagram @rachelaperry or via email at [email protected] if you need help finding your superpower or building your brand. Let’s talk!

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com

Send us a text

In this episode, I’m diving into some heavy but necessary truths following the announcement that Thirty-One Gifts is closing its doors at the end of 2024. Whether you’re with 31 or another company, this episode is your wake-up call to build something that no company can take away from you. Personal branding is no longer just an option—it’s essential.

We’ll explore:

• Why relying solely on one company leaves you vulnerable.
• The three key elements of a personal brand: your voice, values, and the experience you create.
• How to identify your superpower and why it’s your secret weapon to stand out.
• How to build your messaging and position yourself as the go-to expert in your niche.
• Why relationships matter more than sales and how to foster authentic connections with your audience.

If you’re feeling the impact of this industry shift, know that you’re not alone. This could be the fresh start you've been waiting for, and I’m here to guide you through it.

Resources:

• Reach out to me on Instagram @rachelaperry or via email at [email protected] if you need help finding your superpower or building your brand. Let’s chat!
• Book Recommendation: The Big Leap by Gay Hendricks.

Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"

For Additional Resources for Direct Sellers:
www.rachelaperry.com