From rock bottom to leadership at the top—Ken Baden’s journey is one of redemption, grit, and building something that lasts. In this episode, we dig into why door-to-door is still the most powerful (and overlooked) marketing strategy in home services—and how to scale sales teams that win.

If you’ve ever been afraid to knock—or unsure how to build a canvassing culture—this one is a must-listen.

2. What You’ll Learn in This Episode

• Ken’s story of overcoming addiction and turning pain into power
• The real reason canvassing is still king in 2024
• How to build, train, and scale canvassing teams
• Why canvassing produces the highest ROI—and how to do it right
• When to use in-house production vs. subcontractors
• Leadership mindset, team retention, and the power of belief
• Why most companies are missing massive opportunities at the door

3. Resources & Links

• 🎧 Ken’s podcast: The Kitchen Table
• 🔗 Connect with Ken: @officialkenbaden
• 💼 Learn more at: badenconsulting.com

4. Let’s Connect

Website: https://www.closeitnow.net

Instagram: https://www.instagram.com/therealcloseitnow

LinkedIn: https://www.linkedin.com/in/closeitnow/

Facebook Group: https://www.facebook.com/groups/closeitnow

⭐ Leave a review: https://g.page/r/CbfnnDqTCwQdEAE/review

5. Final Thought“You’re one door away from your biggest deal, your best rep, or your next breakthrough. Don’t be afraid to knock.”