The Full-Time FBA Show - Amazon Reseller Strategies & Stories

Most people believe that you need to be a brand owner or private label seller to benefit from advertising on Amazon, but today we discover just how beneficial it can be for your FBA reseller business. If you're someone who gets their inventory via retail arbitrage, online arbitrage, or even wholesale, advertising your inventory is a great way to separate yourself from your competition and increase your sales.

This week on the Full-Time FBA Show we welcome back our friend Jo Ann Zimmerman to talk all things Amazon Ads, particularly for resellers like us! Jo Ann fills us in on why it's a good idea to consider advertising on Amazon, how it can save money in the long run, and which categories she finds are the most suitable to advertise in. Tune in for some insider intel into the world of Amazon advertising for resellers, from someone who has dedicated her time to experimenting with it, understanding it, and generously sharing her findings.

Today we hear about Stephen and Rebecca's predictions for Amazon in 2022 and what they mean for FBA sellers like you. The first five predictions are covered in-depth, with the potential impacts (positive and negative) on FBA sellers discussed for each.

These include changes to Amazon seller guidelines, an increase in online buyers, why retail arbitrage is not dying, why Amazon is building more fulfillment and distribution centers, and how Amazon is going to improve its advertising in 2022.

Next, we launch into a lightning round, where we hear some rapid-fire predictions and comments around what else 2022 might (or might not) bring for an FBA seller. Don't miss out on this exciting episode!

Today we'll discuss how to start 2022 with a BANG! Q4 was a crazy awesome time for sellers with sourcing tons of inventory to cater to a time of gift-giving and holiday getaways, while also dealing with the holiday expectations for your family and friends.

One of the biggest challenges in starting a new year is the mindset shift, from a frenzied holiday period to a much quieter time in Q1. In our conversation today, we discuss our top tips for how to prepare for Q1, like why you need to keep up with returns and how to adjust your sourcing to more obscure suppliers. To learn how you can best prepare for 2022 and stay on Amazon's good side, listen today!

After 100+ episodes, with each one between 15 and 30 minutes long (on average), we've had our fair share of bloopers. Tune in to hear the moments we messed up, the times we couldn't stop laughing, and how many times Rebecca asked Stephen if he was still recording (spoiler alert: it happens a lot).

We could all use a little laughter during the festive season. Join us to get a glimpse of all the fun we have behind the scenes and how we react when things go hilariously wrong.

Having a wise post-Christmas strategy is a great way to start the new year right! In today's episode, Stephen and Rebecca share five ways to grow your Amazon FBA business after the Christmas rush, that you can start thinking about now. From not automatically lowering your prices and rather looking at the pricing trends first, to what to do if you're low on sourcing funds, and how to work these strategies into your business model, we cover all the scenarios for this time of year.

Hear the Smothermans' own personal and business goal-setting ritual, how to take proper advantage of clearance sales, and even specifics such as what to do if Amazon asks for a receipt or proof of authenticity and you don't have one. There are tons of ways that you can set yourself up for success -- and while you are ultimately the person who knows what will work for your business, this episode has tons of top tips and hacks to get you started! So if you need some inspiration for how to transition into the new year with a growth and success mindset, then be sure to listen today!

They say that someone is only as good as the tools they're using. With this in mind, today's episode is something a little different; we asked several Amazon experts to share their top reseller tools with us for success at selling via Amazon FBA!

We dive straight in with Kim Coghlan and the listing, sourcing, reporting tool that she can't live without, plus how a repricer is one of the highly valued assets in the toolbox of her success. Next, we chat to the hugely knowledgeable Dan Meadors from the Wholesale Formula, who has some resources up his sleeve that will make your seller's life immeasurably easier when it comes to wholesale sourcing or contacting a brand with a level of tangible value. Next, the listener can hear about the surprising thing that saves Jo Ann Zimmerman a lot of time and money, and we discuss the difference between the previously free version of Keepa and the value we're getting now it's paid for.

We've packed all this valuable information into just one bite-sized episode for you. From the staples we can't live without, to some powerful and specific tools that the experts are using, tune in now so our top reseller expects can help you grow your Amazon business to the success it deserves!

The topic of whether or not to take out a loan to buy inventory for your Amazon FBA business is one that comes up pretty regularly, especially for some newer sellers. Discerning if that loan offer is a good idea, from Amazon or any other source, needs some careful consideration, so we're here to help you make the right choice for your business!

Today's episode covers four main reasons why we think you should turn down a loan from Amazon, where we investigate the different risky scenarios that could occur, as well as some psychology behind what happens to the human brain when you're spending other people's money. We touch on our personal relationship with debt and provide some words of caution on being mindful of how the burden of owing someone else money could put stress on your spouse too.

We also let you in on a great hack for buying inventory with a credit card (the right way), plus you'll hear all about what we believe are the most solid foundations you can use to set your business up for long-term success. This is a conversation you don't want to miss, so listen today!

When it comes to selling on Amazon, Q4 is a whole different ballgame than the rest of the year, and that also applies to your pricing and sourcing strategies. In today's episode of the Full-Time FBA Show, we let you in on six Q4 pricing and sourcing strategies that will help you to increase your profits.

We start off with three pricing tips, including the reasons you shouldn't blindly lower your prices, when you should increase them, and what information you can glean from your pending sales. We then move on to a few sourcing strategies and advise you as to why you should consider expanding your sales rank limits when sourcing during Q4, how to grow your profits by sourcing as much profitable inventory as possible, and the importance of ensuring your items are stocked in the Amazon warehouse as quickly as possible.

Listen today to find out how you can tweak your business model during Q4 to sell more items, make more money, and simply enjoy the Q4 selling season.

Today we're going to be talking (rather uncharacteristically) about FBM, Fulfillment By Merchant, and whether you should merchant fulfill some of your inventory via Amazon in Q4. Although FBA is generally a better option than merchant fulfilling, there are times during the year, especially during Q4, where merchant fulfilling might be a good option.

In this episode, we discuss the difference between FBA and FBM, why Q4 is a good time to consider merchant fulfillment, and which items are suitable to sell via FBM. We fill you in on the important things to consider and ensure before jumping into merchant fulfillment, and the specs of the best and easiest items to merchant fulfill. Tune in today for all things FBM, so you can make an informed choice about how to approach selling on Amazon this upcoming holiday season.

What is the Amazon Buy Box, and what does it mean if it's suppressed? In this episode, we walk you through all things Buy Box -- from the three main reasons Amazon suppresses the Buy Box and the implications it may have for you as the seller, to what you can do to restore a suppressed Buy Box.

For all the insight you need on how to get that Buy Box back in its rightful place on the product page, tune in to the Full-Time FBA Show today! It remains our goal to help you turn part-time hours into a full-time income, selling almost anything on Amazon.