In today's episode (152) of the EAT, CAPTURE, SHARE podcast, I'm talking with the amazing Jillian Leslie, host of the Blogger Genius podcast and founder of MiloTreeCart. We're changing it up today and Jillian is interviewing me in an episode recorded for her show! We chat about why content creators' authenticity matters so much right NOW and how to keep up with the ever-evolving social media scene. Get out your pen and notebook because you'll want to come back to these Instagram tips again and again.

Here's what else you can expect from today's episode...

• I explain why every creative needs a blog.
• I reveal the most important thing every content creator should do to connect with audiences on social media.
• We talk about why food photographers and food content creators shouldn't feel threatened by AI.
• I give my top tip for growing your Instagram audience in 2025.
• I outline the super easy strategy I use to figure out what content resonates with my audience the most.
• I give my best advice for increasing engagement.
• I share the risk I took last year to avoid burnout and why it was the BEST decision ever!
• I give my best tip for staying relevant in the constantly evolving social media landscape.

LINKS MENTIONED:

• Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!
• My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photography
• The Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!
• Jillian’s Instagram, podcast The Blogger Genius, websites MiloTreeCart and Catch My Party
• How to earn an income with digital products! – Eat Capture Share podcast episode number 148
• My episode on The Blogger Genius - The Future of Blogging: Why Authenticity Beats AI Every Time
• My episode on The Blogger Genius in 2020 - How to Grow a Successful Business Teaching What You Know
• London videography & food styling workshop 2025. Read more about it HERE
• Find out more about my food photography workshops HERE 
• The art of food styling with Silvia Bifaro – Eat Capture Share podcast episode number 23
• Choosing a creative life, with Viola Virtamo – Eat Capture Share podcast episode number 81
• Find the full show notes HERE
• Find my Instagram HERE