Think giveaways are just free stuff? Think again. 
 
In this episode of The Expanded Life, we share our favorite ways to turn a simple giveaway into a marketing powerhouse—without blowing your budget or feeling salesy.
We talk about:
<ul>
<li style="font-weight:400;">Real-life wins from our own practice, including the $50 HydroJug + tee that nearly went viral and the Yeti cooler Father’s Day giveaway that packed our schedule 
 
</li>
<li style="font-weight:400;">How we partner with local businesses and referral pros so everyone benefits and our reach explodes. 
 
</li>
<li style="font-weight:400;">The exact steps we use to capture leads, grow our email list, and get Instagram buzzing (even if you’re not a paid-ads person). 
 
</li>
<li style="font-weight:400;">Why getting crystal-clear on your ideal client makes every prize, post, and tag count. 
 
</li>
<li style="font-weight:400;">Easy “afterglow” moves to turn giveaway participants into loyal fans and paying customers. 
 
</li>
</ul>
Packed with laughs and practical strategy, this episode proves that when we give more, we really do gain more.
Plug in, get inspired, and start planning a giveaway that works as hard as you do!
 
Resources 
Reserve your spot in our FREE<a href='https://app.theexpandedcollective.com/masterclass-sign-up'> 7-Figure Client Attraction Blueprint Masterclass</a> on 9/17 at 6pm PST/9pm EST 
Join our<a href='https://the-expanded-collective-community.circle.so/s/the-expanded-collective-free-community'> free community in Circle! </a>
Hang out with us on<a href='http://www.instagram.com/dr.danielleroach%20'> Instagram</a>

Think giveaways are just free stuff? Think again. In this episode of The Expanded Life, we share our favorite ways to turn a simple giveaway into a marketing powerhouse—without blowing your budget or feeling salesy. We talk about: Real-life wins from our own practice, including the $50 HydroJug + tee that nearly went viral and the Yeti cooler Father’s Day giveaway that packed our schedule How we partner with local businesses and referral pros so everyone benefits and our reach explodes. The exact steps we use to capture leads, grow our email list, and get Instagram buzzing (even if you’re not a paid-ads person). Why getting crystal-clear on your ideal client makes every prize, post, and tag count. Easy “afterglow” moves to turn giveaway participants into loyal fans and paying customers. Packed with laughs and practical strategy, this episode proves that when we give more, we really do gain more. Plug in, get inspired, and start planning a giveaway that works as hard as you do! Resources Reserve your spot in our FREE 7-Figure Client Attraction Blueprint Masterclass on 9/17 at 6pm PST/9pm EST Join our free community in Circle! Hang out with us on Instagram

Think giveaways are just free stuff? Think again. 
 
In this episode of The Expanded Life, we share our favorite ways to turn a simple giveaway into a marketing powerhouse—without blowing your budget or feeling salesy.
We talk about:
<ul>
<li>Real-life wins from our own practice, including the $50 HydroJug + tee that nearly went viral and the Yeti cooler Father’s Day giveaway that packed our schedule 
 
</li>
<li>How we partner with local businesses and referral pros so everyone benefits and our reach explodes. 
 
</li>
<li>The exact steps we use to capture leads, grow our email list, and get Instagram buzzing (even if you’re not a paid-ads person). 
 
</li>
<li>Why getting crystal-clear on your ideal client makes every prize, post, and tag count. 
 
</li>
<li>Easy “afterglow” moves to turn giveaway participants into loyal fans and paying customers. 
 
</li>
</ul>
Packed with laughs and practical strategy, this episode proves that when we give more, we really do gain more.
Plug in, get inspired, and start planning a giveaway that works as hard as you do!
&nbsp;
Resources&nbsp;
Reserve your spot in our FREE<a href="https://app.theexpandedcollective.com/masterclass-sign-up" rel="noopener noreferrer"> 7-Figure Client Attraction Blueprint Masterclass</a> on 9/17 at 6pm PST/9pm EST&nbsp;
Join our<a href="https://the-expanded-collective-community.circle.so/s/the-expanded-collective-free-community" rel="noopener noreferrer"> free community in Circle!&nbsp;</a>
Hang out with us on<a href="http://www.instagram.com/dr.danielleroach%20" rel="noopener noreferrer"> Instagram</a>

The Giveaway Strategy That Nearly Broke Our DMs

The Expanded Life is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.
Hosted by Dr. Danielle Roach, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to $2M and three locations in two years.
If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).
Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.
Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.
What You’ll Hear:
✨ Marketing that generates new patients consistently GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.
✨ Systems that scale Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.
✨ Leadership + operations Hiring, training, delegating, building a culture, improving communication, and managing performance.
✨ Mindset + nervous system for clinic owners Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.
If you’re asking these questions, this is your show:
<ul>
<li>
“How do I get more new patients without relying on referrals or ads?”
</li>
<li>
“How do I grow revenue without adding more hours to my schedule?”
</li>
<li>
“How do I systematize Day 1/Day 2 so my conversions increase?”
</li>
<li>
“How do I build and train a team that I can trust?”
</li>
<li>
“How do I scale from one provider to multiple providers the right way?”
</li>
</ul>
This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.
Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.

Business

Entrepreneurship

The Expanded Life is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back. Hosted by Dr. Danielle Roach, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to $2M and three locations in two years. If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory). Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout. Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing. What You’ll Hear: ✨ Marketing that generates new patients consistentlyGBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation. ✨ Systems that scaleDay 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention. ✨ Leadership + operationsHiring, training, delegating, building a culture, improving communication, and managing performance. ✨ Mindset + nervous system for clinic ownersCapacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making. If you’re asking these questions, this is your show: “How do I get more new patients without relying on referrals or ads?” “How do I grow revenue without adding more hours to my schedule?” “How do I systematize Day 1/Day 2 so my conversions increase?” “How do I build and train a team that I can trust?” “How do I scale from one provider to multiple providers the right way?” This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything. Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.

The Expanded Life is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.
Hosted by Dr. Danielle Roach, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to $2M and three locations in two years.
If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).
Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.
Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.
What You’ll Hear:
✨ Marketing that generates new patients consistently GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.
✨ Systems that scale Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.
✨ Leadership + operations Hiring, training, delegating, building a culture, improving communication, and managing performance.
✨ Mindset + nervous system for clinic owners Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.
If you’re asking these questions, this is your show:
<ul>
<li>
“How do I get more new patients without relying on referrals or ads?”
</li>
<li>
“How do I grow revenue without adding more hours to my schedule?”
</li>
<li>
“How do I systematize Day 1/Day 2 so my conversions increase?”
</li>
<li>
“How do I build and train a team that I can trust?”
</li>
<li>
“How do I scale from one provider to multiple providers the right way?”
</li>
</ul>
This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.
Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.

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