Sam is joined by AJ Mastermind’s Client Executive, Emma Heath for this episode and they delve into the core principles that make an estate agency truly remarkable. Learn how curiosity and questions can spark deeper connections and understand the delicate balance of building rapport without letting ego steer the conversation. 

Gain insights on delivering a world-class customer experience with empathy and avoid generic, insensitive practices.

Explore how Ashdown Jones uses training to refine agency communication to ensure professionalism and personalisation and understand the importance of humility and collaboration within the workplace to tackle challenges collectively.

Key principles like "We do what we say we'll do" underscore the significance of trust and reliability in client relationships. 

Find out why it is important to avoid negative language and gossip, and how positive language can foster team cohesion and client satisfaction. Sam shares AJ Mastermind’s guiding principles, encapsulated by green "always" and red "never" disciplines, to underline their commitment to integrity.

We have actionable advice on:

• Handling client challenges with empathy.
• The impact of unsolicited advice versus solicited advice.
• The benefits of mastermind memberships and transitioning to high-end agencies.

Tune in, take notes, and transform your business practices to deliver unparalleled experiences and stand out from the rest.

When you’re ready, here are ways we can help you to IGNITE your agency:

1. Experience a behind-the-scenes day at AshdownJones HQ in Windermere for FREE! Secure your spot at www.ajmastermind.co.uk/events
2. Listen to more illuminating episodes:
   https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [email protected]

Engage with ambitious estate agency owners and foster growth in your business by joining our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

Don’t hesitate to ask your questions to Sam or Phil: [email protected] or [email protected]

Explore upcoming events and more at: www.ajmastermind.co.uk/events

Some key takeaways: 

➡️ Balancing rapport-building and ego in client interactions is crucial. 

➡️ Trust builds gradually from consistent reliability and tran

Want to grow your agency with confidence?

Book a free strategy call with Sam
Get clear on what’s holding your agency back — and what to do about it.
https://www.samashdown.co.uk/call

Catch up on more episodes of Ignite Your Estate Agency
Smart, straight-talking strategies from the front line.
https://www.ajmastermind.co.uk/ignite-podcast

Request an AJ Mastermind brochure
Call 015394 40892 or email [email protected]

Join our private Facebook group
Connect with growth-minded agency owners like you.
https://www.facebook.com/groups/ajmmforagencygrowth

Have a question?
Email Sam: [email protected]
Email Phil: [email protected]

Don’t miss our next live event
Find out what’s coming up:
https://www.ajmastermind.co.uk/events