In this compelling and authentic conversation, Carl Richards shares his story of becoming a financial advisor who happened to be more interested in people than money.
He quickly discovered that money was a powerful entry point for human connections and discovery, revealing the "why" behind financial goals, uncovering belief systems, and often bringing up strong emotions like fear, avoidance, shame, worry, etc.
We discuss our earliest memories and associations with money, cultural expectations and changes especially with men and finance, the importance of defining success, failure, our worth, and what is "enough."
Carl shares a powerful story of living overseas and discovering his wife had been in a terrible accident, which then lead to his own healing journey with self, others, and his relationship with money.
More about Carl:
Carl Richards started The Sketch Guy column in The New York Times from the hills of Utah, crafting clear, relatable insights about money with just cardstock and a Sharpie. The column ran weekly for a decade. This journey began when Carl applied for what he thought was a job as a “security guard,” only to find out the ad actually said “securities.” That slight misstep sparked a lifelong dedication to reshaping how we think about money.
Since then, Carl has become a Certified Financial Planner™, built and sold a successful investment firm, and spoken at financial and investment events worldwide—from Australia to South Africa, the UK, and major economic centers across Europe, Canada, and the United States. His bestsellers, The Behavior Gap and The One-Page Financial Plan, have been translated into over ten languages and continue to resonate globally.His latest book, Your Money: Reimagining Wealth in 101 Simple Sketches, came out in October 2025. It’s a collection of 101 sketches and essays, designed to spark real conversations about money.
Through his daily podcast, Behavior Gap Radio, which now has over 1,300 episodes and over one million downloads, Carl shares new perspectives on aligning our resources with what truly matters. His latest audio project, 50 Fires, backed by executive producers Chip and Joanna Gaines, explores the intersections of money and meaning with guests like Pete Holmes, David Whyte, Krista Tippett, and his favorite guest by far, his wife, Cori.Carl founded The Society of Advice, a community of financial planners dedicated to the craft of advice. They gather for a monthly online workshop and frequent retreats in Park City, Utah.
When he’s not exploring ideas about money, Carl, a Wilderness First Responder, can be found navigating Utah’s high mountain ridges on foot, skis, or bike. Married to Cori since 1995, they have four kids, whom they consider their best friends.
To place a bulk order of Carl's book, listeners can save an additional 5% by using the code YourMoney5 at checkout.
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