In this conversation, Lawrence Castillo shares his insights on building a successful business in the HVAC industry, emphasizing the importance of budgeting, recruiting top talent, and learning from mentors. He discusses the challenges of operating in California's market, the role of technology in business growth, and the significance of maintaining healthy profit margins. The conversation also touches on effective marketing strategies, the debate between acquisitions and greenfield opportunities, and the power of customer reviews in driving business success.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

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00:00 Building a Strong Budget  

02:52 Recruiting A-Players for Success  

05:57 The Journey of an Accidental Entrepreneur  

08:37 Learning from Great Mentors  

11:33 The Importance of Process and Accountability  

14:39 Navigating the Challenges of California's Market  

17:49 The Role of Technology in Business Growth  

20:35 Understanding Healthy Profit Margins  

23:30 Marketing Strategies for Success  

26:11 The Debate: Acquisitions vs. Greenfield  

29:04 Creating Demand in Home Services  

32:01 Negotiating with Vendors Effectively  

34:53 The Power of Reviews in Business  

38:00 Final Thoughts and Advice for Contractors 

In this conversation, Brian Gottlieb shares his insights on the importance of management in shaping organizational culture, the challenges and strategies in the home improvement industry, and the significance of leadership and decision-making in business success. He emphasizes the need for effective recruitment, innovative marketing strategies, and the five pillars of leadership that can drive a company towards growth and excellence. The discussion also touches on the importance of financial management and the role of culture in employee engagement and retention.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Role of Management in Organizational Culture  

04:16 Navigating the Home Improvement Industry  

08:47 The Journey of Starting a Business  

13:00 Sales Strategies and Customer Engagement  

19:44 Building a Strong Company Culture  

24:36 Leadership and Decision-Making  

30:16 The Importance of Financial Management  

35:27 Recruitment and Talent Acquisition  

39:23 Innovative Marketing Strategies  

46:27 The Five Pillars of Leadership  

53:33 Closing Thoughts and Key Takeaways  

In this engaging conversation, Tommy Mello and Ellen Rohr discuss the critical importance of financial clarity in business, the value of mentorship, and the strategies for choosing the right business to invest in. They explore the significance of understanding financials during business transactions, the dynamics of team success, and the role of effective communication and leadership. The discussion also highlights key performance indicators for growth, leveraging technology for financial management, and the personal journey of entrepreneurship. Finally, they touch on future endeavors and the importance of community engagement.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Importance of Financial Clarity

06:02 Mentorship and Learning from Experience

11:47 Choosing the Right Business to Invest In

17:51 Understanding Financials in Business Transactions

23:42 The Role of Team Dynamics in Business Success

29:41 The Power of Communication and Leadership

35:59 Key Performance Indicators for Business Growth

41:49 Leveraging Technology for Financial Management

47:43 The Journey of Entrepreneurship and Personal Growth

53:47 Future Endeavors and Community Engagement

In this conversation, Ismael Valdez discusses the significance of profitability, the impact of private equity on the industry, and the necessity of preparation for business growth. The discussion also touches on leadership, company culture, and the legacy that entrepreneurs leave for future generations. He emphasizes the importance of leading by example in parenting, the necessity of delegation in business, and the value of cultivating a high-performance team. He also touches on the challenges of navigating business growth, the drive for success, and the role of AI in enhancing customer service.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Journey to Success  

03:01 Building a Winning Team  

05:58 The Role of Competition in Business  

08:54 Learning from Industry Leaders  

12:05 The Importance of Profitability  

15:01 Navigating Private Equity  

17:49 The Impact of Private Equity on the Industry  

20:58 Preparing for Business Growth  

23:53 Leadership and Company Culture  

26:57 Legacy and Future Generations  

32:29 Parenting with Purpose  

34:08 The Importance of Delegation  

36:28 Cultivating a High-Performance Team  

39:06 Learning from Mistakes  

41:13 Navigating Business Growth  

44:47 The Drive for Success  

45:25 Market Expansion Strategies  

48:20 The Role of AI in Home Services  

52:23 Innovations in HVAC Technology  

In this conversation, Dr. Ivan Misner, founder of BNI, discusses the significance of networking and relationships in business. He emphasizes the importance of surrounding oneself with positive influences and the impact of networking on personal and professional growth. Misner shares insights on the VCP (Visibility, Credibility, Profitability) process and how to effectively build relationships that lead to success. He delves into the significance of world-class service, the importance of building meaningful relationships, and the art of networking.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Importance of Relationships  

02:59 The Birth of BNI  

05:59 Networking as a Superpower  

09:10 Identifying Engines and Anchors  

11:49 The Room Metaphor  

14:47 Managing Toxic Relationships  

18:12 Luck vs. Hard Work  

21:13 The VCP Process in Networking  

23:51 Effective Networking Strategies  

29:22 The Power of World-Class Service  

30:45 Building Meaningful Relationships  

32:48 The Importance of Networking  

34:09 Balancing Time and Relationships  

36:44 Making a Difference in Others' Lives  

39:43 The Art of Storytelling  

41:11 Mindset vs. Skillset in Leadership  

44:51 The Role of Leadership in Business  

52:20 Identifying and Building Leaders  

55:05 Key Principles for Business Success  

This conversation delves into the importance of enhancing communication skills within the home service industry, focusing on call conversions, customer service, and the balance between technology and human interaction. Brigham discusses the impact of private equity on training, the necessity of ongoing coaching, and the role of leadership in achieving business success. They emphasize the need for technicians to improve their performance and the importance of understanding customer needs. In this conversation, the speakers discuss the evolving landscape of call centers, the importance of technology in customer engagement, and the need for better communication skills among technicians. They explore investment trends in the home service industry, the significance of personal touch in customer experience, and strategies for staying ahead in the market. Additionally, they provide insights for aspiring speakers and outline the onboarding process for Power Selling Pros.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 Enhancing Communication Skills in Home Services  

02:23 Identifying Blind Spots in Call Conversions  

04:46 The Impact of Private Equity on Training  

08:31 Maximizing Technician Performance and Lead Generation  

11:56 The Importance of Comprehensive Customer Service  

15:15 Balancing Technology and Human Interaction  

21:33 The Role of Leadership in Business Success  

24:57 The Value of Ongoing Training and Accountability  

29:11 Rising Awareness in Call Centers  

30:45 Leveraging Technology for Customer Engagement  

31:51 The Importance of Technological Adaptation  

33:07 Investment Trends in Home Services  

34:54 Enhancing Customer Experience through Personal Touch  

35:59 Training Technicians for Better Communication  

39:17 Transforming Service into Sales  

44:19 Staying Ahead in the Home Service Industry  

47:35 Advice for Aspiring Speakers  

57:21 Onboarding and Next Steps for Power Selling Pros 

In this conversation, Brandon Turner shares his journey from a blue-collar background to becoming a successful real estate investor and entrepreneur. He discusses the importance of focusing on one's primary business before diversifying into real estate, the various ways to make money in real estate, and the significance of personal branding. Turner also highlights the challenges faced by many real estate educators who may not actively invest anymore and emphasizes the importance of trust and commitment in both personal and professional relationships. The discussion touches on the mindset of wealthy individuals and their desire to give back to the community, as well as the need for entrepreneurs to stay focused on their business growth and stability. 

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Real Estate Dilemma  

02:54 Brandon Turner's Journey into Real Estate  

06:06 Understanding Real Estate Investment Strategies  

08:59 The Mechanics of Real Estate Profitability  

11:57 The Role of Personal Branding in Real Estate  

14:51 The Guru Cycle in Real Estate Education  

18:09 The Importance of Trust and Commitment  

21:06 Navigating the Challenges of Entrepreneurship  

23:51 The Mindset of Wealth and Giving Back  

26:56 The Power of Focus in Business  

30:07 The Importance of Business Growth and Stability  

33:22 The Plague of Mediocrity  

37:17 Building a Personal Brand to Attract Talent  

39:28 Hiring Strategies for Success  

42:02 Navigating Entrepreneurial Challenges in Hiring  

44:31 Investment Strategies and ROI  

48:12 Raising Capital in a Competitive Market  

51:08 Leveraging Personal Branding for Growth  

53:38 Common Pitfalls in Building a Personal Brand  

58:23 The Key to Consistency and Success  

Sam Wakefield discusses the importance of continuous learning in sales, particularly in the HVAC industry. He emphasizes building strong relationships with clients, understanding their needs, and the emotional aspects of selling. Sam shares his journey in creating Close It Now, a sales training company, and highlights the need for a shift in the home service industry towards better pricing strategies and valuing quality over cost. He also addresses common pitfalls in sales processes and the importance of starting with sales training early in business development. Ultimately, Sam advocates for a service-oriented approach that prioritizes the customer's experience and satisfaction.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 Sharpening the Ax: The Importance of Continuous Learning  

02:14 The HVAC Industry: A Foundation for Sales Mastery  

04:00 Building Relationships: The Key to Sales Success  

09:57 The Birth of Close It Now: A New Approach to Sales Training  

13:54 Upleveling the Home Service Industry: A Call to Action  

19:04 Pricing Strategies: The Value of Quality Over Cost  

27:03 Common Pitfalls in Sales Processes: Building from the Ground Up  

32:50 The Value of Service and Pricing Integrity  

35:01 Essential Sales Advice for New Professionals  

38:06 Understanding Customer Needs vs. Wants  

40:01 Restoring Trust in Sales and Home Services  

42:00 The Importance of Consistent Training  

47:05 NLP and Its Impact on Sales  

51:36 The Art of Follow-Up in Sales  

58:11 Recognizing Buying Signals in Sales Conversations  

In this conversation, Dan Antonelli & Ryan Redding delve into the critical role of branding, digital marketing, and the long-term investment required for effective SEO. The conversation also highlights common misconceptions about the process of creating unique brand identities and the operational challenges businesses face in their growth journey. They emphasize the need for businesses to invest adequately in marketing channels, to leverage data for decision-making, and to engage with their communities through grassroots efforts. 

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Responsibility of Branding  

03:02 Kick Charge Creative's Evolution  

06:06 The Importance of Digital Marketing  

08:58 SEO vs. PPC: The Long Game  

11:53 The Power of Branding in Home Services  

15:00 Creating Unique Brand Identities  

18:09 The Process of Effective Branding  

21:00 Common Misconceptions About Branding  

23:54 The Impact of Branding on Business Growth  

26:57 Operational Challenges in Business Growth  

29:51 The Philosophy Behind Responsible Branding  

32:20 Building A-Plus Teams and Effective Marketing Strategies  

39:55 The Importance of Branding and Community Engagement  

40:04 The Role of Logos and Intellectual Property  

44:54 The Power of Grit and Adaptability in Business  

51:32 Leveraging Storytelling for Customer Loyalty  

59:16 The Mindset Shift After Rebranding  

In this conversation, Tommy Mello and Patrick Francey delve into the world of real estate investing, discussing the mindset required for success, the concept of the 'Everyday Millionaire', and the importance of investing wisely. They explore various strategies for real estate investment, including the innovative 'self-funding house' concept, and emphasize the significance of courage and risk-taking in business.

Don’t forget to register for Tommy’s event, Freedom 2025!

This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

For more details visit freedomevent.com

00:00 The Mindset of Real Estate Investing

03:13 Understanding the Everyday Millionaire

05:57 Investing in Real Estate: The Right Way

08:49 Strategies for Real Estate Investment

11:56 The Self-Funding House Concept

15:04 The Importance of Real Estate in Wealth Building

17:59 Courage and Risk in Business

20:49 The Role of Mindset and Performance Coaching

30:37 Transforming Mindsets in Sports

32:29 The Role of Coaches in Player Development

34:02 The Importance of Mentorship

37:09 Living Below Your Means for Financial Growth

38:49 Creating Meaningful Experiences

45:39 Advice for New Investors

46:40 The Purpose Behind the Everyday Millionaire Podcast

49:42 Embracing Discomfort for Growth

56:33 Navigating Challenging Times with Clarity