In this episode of the Joe Polish Show, Eelco de Boer shares his journey from pioneering online business in the Netherlands to embracing a global, freedom-first lifestyle. With insights on culture, Entrepreneurship, and conscious decision-making, Eelco challenges what it really means to be successful. Here’s a glance at what you’ll discover in this episode: 

•  Why “freedom” is the real reason most people become Entrepreneurs — and how to reclaim it once your business becomes your prison
• Eelco’s radical formula for designing a life-first business (and the surprising definition of freedom that changed everything for him)
• “I felt More American than Dutch”: How one infomercial in a New York hotel room sparked a global SaaS empire in Europe
• The Truth About European Markets: Why being “average” in America gets you ignored — but in the Netherlands, it can make you a millionaire
• The single decision that changed Eelco’s business life forever
• What most Americans get wrong about Entrepreneurship (and what Europeans can teach us about balance, relationships, and “doing nothing”)
• Why Eelco built his entire business around "white space"—and how this counterintuitive strategy made him more creative, connected, and calm
• The overlooked ROI of decision fatigue — and how wearing the same $10 shirt helped Eelco run a cleaner, freer, more profitable life
• “Carry On Living”: The minimalist mindset shift that let Eelco trade clutter for clarity—and made the world his home
• How a Genius Network event and Joel Weldon’s story inspired Eelco’s 9-year-old son to give up sugar cold turkey — and change his life
• Want your kid to thrive? Eelco’s unexpected parenting philosophy that changed everything for his family (and why your business events might be the best school)
• From Selling $7 PDFs to Running a 20-Year Payment Platform: The underground history of Dutch direct marketing (as written by one man)
• The hidden cost of calling something your “purpose” — and the liberating truth Eelco learned by walking away from what once defined him
• How to Scale WITHOUT Sacrificing Your Soul: The European strategy for growing 10X while living in full alignment
• How committing to 10 years of Genius Network (instead of chasing quick wins) transformed Eelco’s mindset, friendships, and future
• Why “making the tough decisions” is the ultimate shortcut to a simpler, better, more scalable life
• The most important question Eelco asks before saying yes to any opportunity (and why it will save you years of regret)
• Why the people who appear most certain are often the most lost — and the quote that keeps Eelco grounded in a world gone mad
• How Eelco helps Entrepreneurs avoid the trap of “becoming what they do” — and return to who they really are

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Joe Polish dives deep into the hidden dangers of seed oils, the flawed narrative around cholesterol, and why most health advice is upside down.

Here’s a glance at what you’ll discover in this episode: 

• Why “vegetable oil” is a marketing term, not a health food—and the 8 seed oils you should avoid at all costs.
• How the American Heart Association helped launch a decades-long war on cholesterol... and what it was really about.
• The shocking truth about protein powders, supplements, and health foods that are quietly poisoning people.
• From Farm to Fraud: Why “grass-fed” isn’t enough—and how to source meat that’s actually clean, humane, and nutrient-dense.
• What 1950s propaganda has to do with your brain fog, fatigue, and inflammation.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Joe Polish talks with Marilyn Murray—creator of the Murray Method—about healing trauma, overcoming workaholism, and finding emotional balance. Marilyn shares her incredible journey from personal pain to global impact, helping people heal in prisons, war zones, and boardrooms. A powerful conversation on turning adversity into purpose.

Here’s a glance at what you’ll discover in this episode: 

• From Art Dealer to Global Healer: At 45, Marilyn Murray left a successful art career to pioneer trauma therapy that now spans 40+ countries.
• The Murray Method: A simple yet powerful model for healing trauma, born from Marilyn’s own recovery and now used by top professionals worldwide.
• Triumph Over Trauma: Her personal pain became the foundation for helping thousands—from war victims to Hollywood elites.
• Breaking Barriers in Russia: Marilyn introduced intensive trauma therapy to Russian medical and mental health communities, reshaping a nation’s approach to healing.
• It’s Never Too Late: Marilyn began her psychology career midlife and taught internationally into her 80s—proving reinvention has no age limit.
• Pioneering Women’s Support: Co-founded one of America’s first women’s groups, expanding emotional support and community at scale.
• Healing in War Zones: Marilyn’s trauma centers in Ukraine offer vital therapy to civilians and soldiers amidst ongoing conflict.
• Empathy Behind Bars: She worked inside prisons, offering therapy to sex offenders and proving the power of compassion in the darkest places.
• Training the World’s Experts: Marilyn equips psychologists and psychiatrists with actionable tools—not just theory.
• Purpose from Pain: Her darkest experiences became the spark for a global movement in emotional healing.
• Healing Through Connection: Marilyn transforms empathy into a life-saving force—from violent offenders to world-famous clients.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

The powerful idea behind Ron Lynch’s “$1,000 Cup of Coffee” and why charging for your time can dramatically shift how people perceive and apply your advice. Whether you're building your brand or guarding your time, this episode will change how you think about value and influence.

Here’s a glance at what you’ll discover in this episode: 

• 💰 Ron Lynch’s $1,000 Cup of Coffee – How charging for coffee meetings transformed his business and filtered serious people from time-wasters.
• 🔄 The Psychology of Paying – Why people value advice more when they pay for it, and how generosity without boundaries leads to burnout.
• ✋ How to Say “No” Without Feeling Like a Jerk – Tools for protecting your time, avoiding awkward meetings, and maintaining your energy.
• ⚙️ The Power of Positioning – Lessons from luxury dining, business consulting, and pricing perception that change how you show up.
• 🔍 VCR Formula: Vision, Capability, Reach – Dean Jackson’s simple yet powerful framework to turn connections into business breakthroughs.
• 📚 Why Giving Away Free Stuff Doesn’t Work (Even When It’s Awesome) – The hard truths about free advice in addiction recovery and business.
• 🎯 Creating Impact Through Distribution – Joe’s story of going viral (on accident) and why reach is often more powerful than expertise.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

In this episode of The Joe Polish Show, legendary copywriter and Golden Hippo co-founder Craig Clemens shares the storytelling formula behind $1 billion in sales. Discover how a single ad reshaped public perception of diet soda, why great marketing never needs to be constantly reinvented, and how to craft messages that truly move people. Packed with marketing wisdom, humor, and powerful takeaways—you won’t want to miss this one.

Here’s a glance at what you’ll discover in this episode: 

• The 100-Year-Old Wisdom That Can Save Your Relationships: Discover the timeless advice from a war hero that Craig Clemens used to transform his marriage and business partnerships…
• Crack the Code of Irresistible Copywriting: Craig’s "HATS Formula" for crafting billion-dollar campaigns—why it works for everything from Instagram posts to sales letters and how to implement it in minutes.
• How a Simple Bathroom Struggle Became a Masterclass in Human Psychology: The hilarious story that reveals Craig’s secret formula for aligning with your audience and solving their deepest frustrations.
• The Probiotic Revolution That Shook the Food Industry: How Craig's viral video forced one of the biggest brands in the world to reformulate its products and why his marketing strategies can reshape your industry too.
• From the Operating Room to Bestselling Brand: How Craig turned Dr. Gundry’s story from heart surgeon to wellness innovator into a health empire—and the three key elements he looks for in every winning brand.
• How to Turn Customer Pain Points Into Marketing Gold: The exact step-by-step process Craig used to transform an overlooked health app into a must-have product for families and doctors alike.
• Why Most Marketing Fails Before It Even Starts: Craig's lessons from selling over a billion dollars annually—how the wrong hook can ruin a campaign and the one tweak that can make it soar.
• The Ad That Refused to Die: What Craig’s 10-year-running ad taught him about timeless copywriting strategies—and how to refresh your campaigns without losing their winning edge.
• The $5,000 Handle That Was Worth Millions: Why Craig invested in his name as a social media handle—and how branding yourself can create opportunities you never imagined.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

What if solving just one problem could eliminate dozens of others? Entrepreneurs don’t just make money—they get paid to solve problems. But the real secret? Finding the right problem to solve.

Here’s a glance at what you’ll discover in this episode: 

• How to identify the single biggest problem holding you back—and why solving it creates a domino effect in your business and life.
• Why Entrepreneurs struggle with overcommitment—and how to avoid drowning in “yes” decisions that lead to overwhelm.
• The secret to navigating “impossible” situations—why success often comes down to knowing who has already solved your problem.
• How to leverage “The Power of Transformation”—and why true change starts with shifting how you define success.
• The surprising connection between vulnerability and breakthroughs—and how being real about your challenges unlocks your biggest opportunities.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Here’s what you’re going to discover in this episode:

• The Newspaper That Terrified Communist China: How The Epoch Times went from a basement startup to a global force exposing the CCP’s darkest secrets.
• Exposing the Unspeakable: China’s Forced Organ Harvesting Industry – The horrifying reality of prisoners executed for their organs—and the survivor testimony that proves it’s real.
• The Silent Takeover: How the CCP Controls Universities, Corporations & Politicians – The disturbing extent of China’s infiltration into America’s most powerful institutions.
• Grey Zone Warfare: How China Expands Its Power Without Firing a Shot – How the CCP pushes its influence to test how far it can go before the world pushes back.
• Fentanyl, Organ Harvesting & the Silent War Against America – How the CCP floods the U.S. with deadly drugs while profiting off human rights abuses.
• The Business of Oppression: How the CCP Profits from Forced Labor & Trafficking – China’s persecution machine isn’t just about power—it’s about making billions.
• Spirituality as a Threat to Tyranny: Why China Fears Meditation More Than Missiles – How Falun Gong’s peaceful principles provoked one of the most brutal crackdowns in modern history.
• Why ‘Never Again’ Keeps Happening: The Global Blindness to Genocide – From Rwanda to the Uyghurs, why world leaders always promise to act—yet rarely do.
• The Real Estate Invasion: Why China is Buying U.S. Land Near Military Bases – The growing pattern of Chinese land grabs near sensitive sites—and why it’s a national security crisis.
• China’s Underground Resistance: The Hidden Rebellion Against the CCP – Inside China, millions are rebelling—quitting the Communist Party, sharing censored news, and exposing government lies.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Dean and Joe break down the true power of referrals and relationship-driven business growth. They discuss the "Before, During, and After" units of business, with a deep dive into measuring success in the "After" unit through Return on Relationship.

Here’s a glance at what you’ll discover in this episode: 

• Why people refer—and how to make it happen more often (Hint: It’s not about asking… it’s about making them want to share).
• The ‘Return on Relationship’ metric that reveals your hidden referral potential—and how to boost it by 20% annually.
• The psychology of high-status giving—and how to create opportunities that make referrers feel like insiders.
• The Sushi Roku Effect: What a group dinner and a secret VIP call can teach you about generating effortless introductions.
• How to turn your best Clients into your most valuable marketing asset—without scripts, gimmicks, or pushy requests.
• The ‘Happy Client Experience’ formula that makes people feel compelled to tell others about you.
• The hidden danger of making referrals feel transactional—and what to do instead to create genuine word-of-mouth momentum.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Joe Polish sits down with Dr. Mark Young, an advertising and consumer packaged goods (CPG) expert, Entrepreneur, and Author of HYPNO-TI$ING. They dive deep into pricing strategy, the psychology of advertising, and how to build a brand that fosters deep consumer loyalty.

Here’s a glance at what you’ll discover in this episode: 

• The 3-word phrase that instantly lowers sales resistance and makes people say YES more often.
• How to speak directly to the subconscious mind—where real buying decisions are made.
• Why traditional branding is a waste of money—and what actually creates deep Customer loyalty.
• The biggest advertising mistake most businesses make—and how to avoid it.
• How Harley-Davidson, Tesla, and Apple turn Customers into die-hard fans (Hint: It’s NOT about the product).
• The secret to crafting a message that triggers human behavior—so your brand sticks in people’s minds effortlessly.
• How to price your products higher AND get more buyers—by creating an identity, not just a sale.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Joe Polish welcomes marketing expert Alex Mandossian to discuss how businesses can leverage referrals to eliminate advertising costs and grow exponentially. They explore the importance of identifying referents—those who actively bring in new Customers—and the psychology behind why many business owners hesitate to ask for referrals.

Here’s a glance at what you’ll discover in this episode: 

• The simple 3-word question that generates more referrals than almost any other technique.
• Why timing is everything—and how to ask for referrals at the exact moment people are most eager to say yes.
• The difference between a “referral” and a “referent”—and why focusing on the right 4% can transform your business.
• The fastest way to grow without spending a dime on marketing or advertising.
• How to identify, engage, and activate your best referral sources—so you never have to “chase” leads again.
• Why transactional businesses fail at referrals—and what relational businesses do differently to create long-term growth.
• How one Genius Network Member referred someone before even attending his first event—and what that means for YOUR business.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.