When you know exactly who your target client is, you’ll find that writing a social media caption, a blog post, a newsletter, and new website copy becomes simple. Why? Because it’s easier to talk to someone than it is to talk to no one.

Are you currently serving no one in your business? If you define your ideal client only by their budget and location, you don’t have an ideal client. Chances are high that you’re casting too wide a net…and yielding an unsatisfactory number of fish…if you catch my drift.

In today's episode, I'm spilling all the secrets on defining your ideal client, marketing to them easily, and how all of that will transform your business.

When you know exactly who your target client is, you’ll find that writing a social media caption, a blog post, a newsletter, and new website copy becomes simple. Why? Because it’s easier to talk to someone than it is to talk to no one.

Are you currently serving no one in your business? If you define your ideal client only by their budget and location, you don’t have an ideal client. Chances are high that you’re casting too wide a net…and yielding an unsatisfactory number of fish…if you catch my drift.

In today's episode, I'm spilling all the secrets on defining your ideal client, marketing to them easily, and how all of that will transform your business.

In this episode of The Kate Show, I discuss every big question I’ve ever been asked about email newsletters and email marketing in general. After meeting hundreds of interior designers, home stagers, and window treatment workroom owners who struggle with email marketing, I was able to pinpoint their biggest problems.

In this episode of The Kate Show, I discuss every big question I’ve ever been asked about email newsletters and email marketing in general. After meeting hundreds of interior designers, home stagers, and window treatment workroom owners who struggle with email marketing, I was able to pinpoint their biggest problems.

In the words of Zappos CEO Tony Hsieh, “Chase the vision, not the money;

the money will end up following you.”

In the words of Zappos CEO Tony Hsieh, “Chase the vision, not the money;

the money will end up following you.”

If you need to prepare your SEO for a post-Google Plus world, or if you just want to know how you can easily improve your business’s ability to be found on Google, this episode is for you. Today on The Kate Show, I explain how to add SEO to your portfolio images, blog post images, and why the headings in your website copy matter to Google.

If you need to prepare your SEO for a post-Google Plus world, or if you just want to know how you can easily improve your business’s ability to be found on Google, this episode is for you. Today on The Kate Show, I explain how to add SEO to your portfolio images, blog post images, and why the headings in your website copy matter to Google.

What happens when a former Google employee and founding member of Youtube sets her sights on the interior design industry? To sum it up: You get DesignerInc., the Amazon of the trade-only interior design industry.

DesignerInc.com is the most comprehensive trade-only marketplace for the interior design industry, and it is free to all registered interior designers. Amassing hundreds of thousands of trade-only furniture and decor products from over a 1,000 vendors, DesignerInc offers the only seamless online solution to source and purchase furniture and decor, and it is a cost effective, smart, marketing channel for trade-only manufacturers with an audience of nearly 10,000 registered designers.

Interior designers: Get your free account at www.designerinc.com.

What happens when a former Google employee and founding member of Youtube sets her sights on the interior design industry? To sum it up: You get DesignerInc., the Amazon of the trade-only interior design industry.

DesignerInc.com is the most comprehensive trade-only marketplace for the interior design industry, and it is free to all registered interior designers. Amassing hundreds of thousands of trade-only furniture and decor products from over a 1,000 vendors, DesignerInc offers the only seamless online solution to source and purchase furniture and decor, and it is a cost effective, smart, marketing channel for trade-only manufacturers with an audience of nearly 10,000 registered designers.

Interior designers: Get your free account at www.designerinc.com.