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Everybody knows March Madness is a billion-dollar brand, but did you know the phrase started in High School? This episode breaks down how Henry V. Porter coined it in 1939, how the NCAA finessed it, and why his family never saw a dime!
See omnystudio.com/listener for privacy information.
By The Black Effect Podcast Network and iHeartPodcasts4.7
8686 ratings
Everybody knows March Madness is a billion-dollar brand, but did you know the phrase started in High School? This episode breaks down how Henry V. Porter coined it in 1939, how the NCAA finessed it, and why his family never saw a dime!
See omnystudio.com/listener for privacy information.

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