Ecommerce Conversations

The Magic of Fringe Sport? Improving Lives


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Peter Keller launched Fringe Sport in 2010 to help folks assemble home-based gyms. He also wanted to make a lot of money. "I was very financially motivated," he told me. Then he attended a seminar a few years ago that focused on a company's purpose, its mission. He spoke with employees and customers. He discovered the real value in Fringe Sport.
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Ecommerce ConversationsBy Practical Ecommerce

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