The Matt Gray Show

The Matt Gray Show

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The Matt Gray Show episodes

  • how I use AI to run my company (in just 7 steps) I EP 123

    Get the Guide to AI Productivity here: https://fos.now/yt-gd-discover-guide-to-ai-productivity

    Do you want my help systematizing your business? Book a free call here: https://fos.now/yt-apply-558


    In this video, I break down the AI workflow that powers the core departments of my company. I show you how to unlock an extra 40% of productivity at each step so you can 10x the productivity of your team.


    You'll see how I use AI projects for Instagram carousels, viral tweets, YouTube scripts, lead magnets, email courses, operations, customer success, and more. This is how you build real leverage in your business.


    Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-558


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-558


    Want to build the future with us? Apply to Founder OS here: www.founderos.com/careers


    Connect with me:

    Website: https://fos.now/yt-founder-os-558

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    00:24 - The Prompts

    02:08 - Organize Your Systems

    05:28 - Building Your Project Knowledge

    09:34 - Projects Instructions + Memory Setup

    12:37 - Create Project For Every Format

    14:39 - Team Integration

    16:07 - Weekly Improvement


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    19 min
  • 6 Al Skills That Will Make You Rich In 2026 I EP 122

    Get my free 1 hour AI Playbook: https://fos.now/yt-gd-discover-1-hour-ai-playbook

    Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-557


    AI just made one of its biggest jumps forward, and if you’re not building the right skills right now, you’re already starting behind the curve. Over the past year, I’ve been running my entire company through Claude, ChatGPT, Whisperflow, and a full AI-powered workflow, and in this video I’m breaking down the six core AI skills every founder needs to scale faster, work less, and build real leverage.


    You’ll learn how to turn your voice into clean, polished writing instantly, how to build a complete content engine using Claude projects, how to create a world-class YouTube scriptwriting system, how to turn sales calls into copywriting gold, how to build a second brain that drives smarter decisions, and how to map your entire business into AI systems that save you hours every day.


    By the end of this video, you’ll understand how to use AI as a true strategic partner instead of just another tool, so you can grow faster without adding more chaos to your business.


    Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-557


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-557


    Connect with me:

    Website: https://fos.now/yt-founder-os-557

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    00:18 - Voice-to-Text Mastery

    02:20 - AI-Assisted Content Creation

    08:30 - Building SOPs with Loom AI

    09:50 - Sales Analysis

    11:30 - Data-Driven Decision Making

    15:45 - Prompting and Workflow Design


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    19 min
  • LinkedIn is about to change forever (and nobody even realizes) I EP 121

    Get my free LinkedIn Growth Deck here: https://fos.now/gd-yt-discover-linkedin-growth

    Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-556


    In this video, I break down the complete strategy behind growing my LinkedIn to 846,000 followers in 36 months without spending a dime on ads. I'm pulling back the curtain on how to create viral content that actually converts to real business results.


    I walk through how to build a profitable profile that converts visitors into customers, the 9 elements of viral LinkedIn content, how to create an engagement machine that tricks the algorithm, the content systems that prevent you from burning out on the platform, and more.


    Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → www.founderos.com/workshop


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-556


    Connect with me:

    Website: https://fos.now/yt-founder-os-556

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    00:31 - The Growth

    01:00 - The Stats

    02:10 - The Problems

    02:50 - The Framework

    03:42 - Profitable Profile

    05:50 - Viral Visuals

    06:28 - Content Types

    07:54 - CTA Science

    09:09 - Hook Formula

    10:35 - Growth Formula

    14:18 - Growth Checklist


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    17 min
  • how to build a personal brand so magnetic they beg to buy I EP 120

    Get my free Founder Identity Infrastructure here: https://fos.now/yt-gd-discover-founder-infrastructure-guide

    Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-554


    In this video, I sit down with Alex Ikonn, founder and CEO of Intelligent Change. We cover the Founder Identity Infrastructure for seamlessly linking your founder identity to your personal brand, the Content GPS system, and the most important question in business: "What would this look like if it were fun?"


    Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-554


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-554


    Connect with me:

    Website: https://fos.now/yt-founder-os-554

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    01:42 - The Founder Identity Infrastructure

    09:00 - The Content GPS

    21:43 - The Most Important Question in Business


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    24 min
  • 4 blindspots that quietly kill growing businesses I EP 119

    Get my free Team Ranking Sheet here: https://fos.now/yt-gd-discover-team-ranking-sheet-1

    Get my free AI Moat Framework here: https://fos.now/yt-gd-discover-the-ai-moat-1


    Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-553


    In this video, I break down a call with 5 founders in my Founder OS community who were facing some insanely sticky problems. I walk them through 4 core systems that will help them become unignorable and get over some of the trickiest challenges growing businesses face.


    I cover compliance marketing as a competitive advantage, building high-performance teams, Charlie Munger's inversion technique for avoiding disaster, and the barbell approach to AI strategy. You'll see real founders wrestling with real problems and the frameworks I use to help them navigate through.If you're running a growing business, these blindspots could be quietly killing your momentum right now.


    Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-553


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-553


    Connect with me:

    Website: https://fos.now/yt-founder-os-553

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    01:43 - Blindspot #1: Compliance

    07:31 - Blindspot #2: Team

    10:57 - Blindspot #3: Inversion Technique

    13:03 - Blindspot #4: AI Moat



    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    18 min
  • 22 books to make you smarter than 99% of people I EP 118

    Get my free Elite Reading List here: https://fos.now/yt-gd-discover-the-el...

    Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-552


    Over the last decade, I’ve read hundreds of books to rewire how I think about money, health, focus, and business.


    In this video, I break down 22 books that helped me think differently than 99% of people. I’ve synthesized my complete reading list in the Elite Reading List linked in the description. Each book includes why you should read it and what problems it will help you solve.


    Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-552


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-552


    Connect with me:

    Website: https://fos.now/yt-founder-os-552

    Twitter:   / matt_gray_  

    LinkedIn:   / mattgray1  

    TikTok:   / realmattgray  

    Instagram:   / matthgray  


    00:00 - Intro

    00:20 - First Quadrant: Business

    06:55 - Second Quadrant: Health

    13:57 - Third Quadrant: Relationships

    15:53 - Fourth Quadrant: Lifestyle


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    23 min
  • social media is about to change forever (here's how to get ahead) I EP 117

    Get my free Founder OS Funnel Template here: https://fos.now/yt-gd-discover-the-founder-os-funnel

    Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-551


    Social media just went through one of the biggest shifts of the past decade, and if you don’t understand what’s happening, you’re going to fall behind. After spending 10+ years studying how attention works and building an audience of over 14 million, I’m breaking down the 6 shifts that will define the next era of growth.


    You’ll learn why authenticity alone isn’t enough, how to own your audience instead of renting it, the system you need for cross-platform distribution, why taste matters more than ever, how to build a real brand identity, and why the best creators are spending more time offline.


    By the end, you’ll know exactly how to adapt, stay ahead, and build leverage in a landscape that’s changing fast.


    Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-551


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-551


    Connect with me:


    Website: https://fos.now/yt-founder-os-551

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    00:23 - Shift 1: Anti-Fragile Authenticity

    02:17 - Shift 2: Own Your Audience

    06:37 - Shift 3: The Content GPS System

    08:57 - Shift 4: Your Taste Cuts Through the Noise

    11:55 - Shift 5: Building a Branded Entity

    14:22 - Shift 6: Get Offline to Grow Online

    16:29 - Conclusion: Embrace the Future of Social Media


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances

    17 min
  • fixing their $80K/month coaching offer to unlock $250K/month I EP 116

    Get my free Offer Stack Pyramid here:https://fos.now/yt-gd-discover-the-offer-stack-pyramid

    Do you want my help scaling and systematizing your business? Book a free 10-minute Systems Audit call here: https://fos.now/yt-apply-565


    In this video, I sit down with my friends Manuela and Nacho in Lisbon to diagnose why their coaching business is stuck at $80K per month and help them build a clear roadmap to $250K per month.


    This is a real coaching session where we uncover the counterintuitive shifts that unlock the next level of growth.


    Throughout this video, I'll break down why leadership is the capstone of your success, how having too many products can create confusion instead of clarity, and why founders often need to do the opposite of what they think will work.


    You’ll see the frameworks I use to diagnose revenue plateaus and the roadmap that can take a business from stuck to scaling again.


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.


    Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-565


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-565


    Connect with me:

    Website: https://fos.now/yt-founder-os-565

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    02:25 - Offer Stack Pyramid

    04:45 - Next Stage of Growth

    12:37 - Team's Mindset

    17:16 - Offer Evolution

    19:42 - Being a High-Level Leader


    #onepersonbusiness #creatoreconomy #entrepreneurship

    26 min
  • The Art of Making A Plan (That Actually Works) I EP 115

    Get my free Systems Starter Pack here: https://fos.now/yt-gd-discover-systems-starter-pack

    Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-549


    Being busy isn’t the same as being productive.


    For years, I worked 16-hour days, thinking I was making progress, until I realized I was just burning out. The moment I started building systems, everything changed.


    Today, I’ve built and scaled multiple seven-figure online businesses that generate profit and freedom. In this video, I’ll walk you through the five core systems that will help you hit your goals faster, reclaim your time, and finally build a business that works for you, not the other way around.


    By the end, you’ll know exactly how to design a month that moves the needle, delete distractions that drain your energy, align your work with your North Star, blueprint your business, and leverage AI to scale smarter.


    Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-549


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-549


    Connect with me:

    Website: https://fos.now/yt-founder-os-549

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray


    00:00 - Intro

    00:37 - System 1: The 30-Day Vision

    02:18 - Setting Big Goals That Actually Matter

    04:14 - System 2: Radical Deletion

    07:28 - Removing Distractions and Toxic Habits

    09:42 - System 3: The North Star Principle

    12:55 - Turning Your Vision Into Measurable Milestones

    16:08 - System 4: Drawing the Blueprint

    19:22 - Mapping and Assigning Ownership in Your Business

    23:10 - System 5: AI Eats Systems for Breakfast

    26:04 - Turning Claude Into Your Personal COO

    28:45 - Final Takeaways — Freedom Through Systems


    #onepersonbusiness #creatoreconomy #entrepreneurship


    Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    18 min
  • Why Overthinkers Make No Progress (And How To Fix It) I EP 114

    Get my free Personal Board Meeting Deck here: https://fos.now/yt-gd-discover-board-meeting-3


    Do you want my help scaling and systematizing your business? Book a free 10-minute Systems Audit call here: https://fos.now/yt-apply-544


    In this video, I break down 7 mental frameworks I use to defeat negative thinking — whether it shows up as anxiety, stress, self-shaming, burnout, intrusive thoughts, overthinking, or analysis paralysis.


    These aren’t abstract mindset hacks, they’re practical tools that have helped me stay calm under pressure, make clearer decisions, and keep moving forward when everything felt overwhelming.


    By the end of this video, you’ll have a tactical playbook for shutting down negative thought spirals and converting that mental energy into aligned, confident action in your life and your business.


    Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-544


    Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-544


    00:00 - Introduction

    00:31 - The One Domino Decision

    02:17 - Chop Wood Carry Water

    04:32 - The Personal Board Meeting

    06:29 - External OS

    08:17 - Seek the Sweat

    09:59 - Strategic Stillness

    12:11 - Externalize, Don't Internalize


    Connect with me:

    Website: https://fos.now/yt-founder-os-544

    Twitter: https://twitter.com/matt_gray_

    LinkedIn: https://www.linkedin.com/in/mattgray1

    TikTok: https://www.tiktok.com/@realmattgray

    Instagram: https://instagram.com/matthgray



    #onepersonbusiness #creatoreconomy #entrepreneurship

    15 min

About The Matt Gray Show

From the publisher's feed

I create content to help you grow your audience, brand, and community through proven systems.

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