In this episode, Nikki shares the powerful mindset shift that transformed how she feels about the end of the year. She opens up about loving the energy and abundance of Q4 - but dreading January 1st when the dashboard reset to zero.
She explains how shifting from a traditional Jan–Dec mindset to
rolling timeframes (rolling 12 months + rolling 30 days) revealed her
true growth - including the surprising moment she realized her
highest-revenue 12 months weren’t even a calendar year.Nikki also talks about why she no longer feels like she’s “starting over” in January, thanks to revenue that processes automatically on Jan 1, proving her business is already moving the moment the year begins.
If you’ve ever felt pressure or panic around the new year, this episode will help you reframe your numbers, your goals, and your confidence as a CEO.
Key Points- Q4 being strong can make January feel like a crash.
- The emotional stress comes from how you measure the year, not the actual numbers.
- Rolling 12-month metrics reveal your real growth and often higher revenue than calendar-year thinking.
- Rolling 30-day metrics remove month-start anxiety.
- Money hitting on January 1st anchors the truth: you don’t start from zero.
Register for the masterclass on The Unicorn Launch here! Tuesday Dec 16th at 2EST
Follow me on instagram: @DrNikkiCottis