Most podcasts fail because they prioritize vanity metrics over genuine audience connection. Cody Gough, Podcast Growth Strategist at NerdWallet, has scaled award-winning shows for global brands including Discovery and built Curiosity Daily into a top science podcast. He explains how authentic social engagement signals true market fit and why unsolicited listener feedback indicates sustainable organic growth. Gough demonstrates how to distinguish between genuine audience value and promotional noise when measuring podcast success.

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