Thomas Ramsøy is a leading expert on neuromarketing and consumer neuroscience. With an academic background in economics, neuropsychology, neurobiology, and neuroimaging, Thomas is the founder of the applied neuroscience company, Neurons, Inc., and the Center for Decision Neuroscience at the University of Copenhagen. He is active in publishing research in scientific journals and serves on the editorial board for leading journals such as Frontiers in Neuroscience, Scientific Reports, Journal of Marketing, and Journal of Consumer Psychology.

In this episode, Thomas shares a somewhat different application of neuroscience, as well as insights from his latest book, co-authored with Kyle Nel and Nathan Furr, Leading Transformation: How to Take Charge of Your Company's Future. Listen in to learn how neuroscience can be applied to organizational change and innovation, the positive and negative implications of behavioral design, and what research tells us about the best way to produce positive change.

You can find show notes and more information by clicking here: http://bit.ly/2Hn2VBG