In this episode, Nico Misleh discusses the hidden costs of guidelines in hormone replacement therapy (HRT) and the importance of understanding principles over protocols. He reflects on his own educational background and how it shaped his perspective on standardization in medicine. Misleh emphasizes the need for creativity and open-mindedness in healthcare, arguing that strict adherence to guidelines can limit a clinician's ability to provide effective patient-centered care. He shares real-world examples of how guidelines can fail patients and advocates for a more nuanced approach to medical practice that prioritizes understanding and curiosity.

Ready to build a brand and practice that is as unique as you are? Learn the clinical and business systems to create a thriving hormone optimization practice with The HRT Master Course. This program offers 30 ANCC-accredited credit hours and gives you the expert guidance you need to succeed. Start your journey at: https://hrtuniversity.com/hrtcourse/For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:- Nico's Daily Newsletter: ⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠(yes, it's daily... and yes, people stay subscribed)- Join HRT University: https://hrtuniversity.com/- Join the HRT University Facebook Group: ⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr

Want to learn what type of content reaches potential clients? Join Nico’s Daily Newsletter for more insights like this: https://nicomislenp.kit.com/8050eeea5f

Is your clinic’s content being ignored? Your reliance on AI might be making your brand feel fake and pushing potential patients away. In episode 74 of the Nico Misleh Podcast, host Nico Misleh reveals why the flood of generic "AI slop" is a massive opportunity for clinicians who are willing to be authentic. Discover how to stop manufacturing content and start creating a personal brand that builds trust, attracts your ideal patients, and makes your practice stand out. Learn the simple, powerful strategies to develop a timeless message that reflects your true value as a provider and business owner.

Ready to build a brand and practice that is as unique as you are? Learn the clinical and business systems to create a thriving hormone optimization practice with The HRT Master Course. This program offers 30 ANCC-accredited credit hours and gives you the expert guidance you need to succeed. Start your journey at: https://hrtuniversity.com/hrtcourse/

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠https://nicomislenp.kit.com/8050eeea5f

⁠⁠(yes, it's daily... and yes, people stay subscribed)

- Join HRT University: https://hrtuniversity.com/

- Join the HRT University Facebook Group: ⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr

Chapters:

0:00 - What Is "AI Slop" & The Problem with Inauthentic Content 

0:55 - An Exclusive Look at the New HRT University (HRTU) Merch 

2:30 - Why AI-Generated Content Feels So Disingenuous 

4:43 - How My Wife Got a $70,000 Pottery Barn Deal from Instagram 

7:33 - The Difference Between Authentic vs. AI-Generated Content 

9:29 - Are You a Creator or a Manufacturer? 

11:08 - How to Develop a Creative Skill from Beginner to Expert 

12:27 - Why Your AI Social Media Posts Make Me Sad 

13:38 - Is AI Ruining Your Personal Brand? How to Spot the Telltale Signs 

15:03 - My Honest Opinion on AI-Generated Content 

16:40 - How to Properly Use AI to Save Time (The Right Way) 

19:13 - Why a $100M Painting Is More Valuable Than an AI Replica 

21:39 - The #1 Mistake Clinicians Make with Their Social Media 

23:48 - How to Create Timeless Content for Your Clinic 

25:38 - Is Marketing a Chore? How to Reframe Your Mindset 

28:22 - The Secret to Making Your Clinic a Premium Brand 

29:28 - How Apple is Fighting Back Against AI Content 

30:43 - My Challenge to You: Please Create Your OWN Content 

32:13 - How to Build a Brand That Reflects Your True Self 

34:02 - The Real Reason Medical Conferences Are Valuable (It's Not the Lectures) 

35:30 - The Uncomfortable Truth About Building a Business 

38:11 - How Long Does It Take for Authentic Content to Work? 

39:04 - The Two Words That Define All Successful Entrepreneurs 

41:41 - How to Get Daily Inspiration & Master HRT

Ready to prescribe peptides without risking your license? Get Nico's daily legal and clinical tips for your practice here: https://nicomislenp.kit.com/8050eeea5f.

Many clinicians are unknowingly violating FDA law by using popular peptides like BPC-157 from the wrong sources. In episode 73 of the Nico Misleh Podcast, host Nico Misleh is joined by top healthcare attorney Courtney Walker to discuss the truth about peptide legality, hormone optimization, and the specific rules you must follow to protect your license. Courtney breaks down the only three legal sources for medications, the dangers of "research use only" products, and shares her best advice for running a compliant and successful cash-based wellness clinic so you can avoid costly legal mistakes.

Feeling confident in the law is just one piece of the puzzle. To achieve clinical mastery in hormone replacement therapy and build the profitable practice you've always wanted, check out the HRT Master Course. This comprehensive program, which includes 30 ANCC-accredited credit hours, gives you the tools to improve patient outcomes and grow your business. You can sign up and learn more at https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - Are Peptides Legal? The FDA's "Not Safe" List Explained 

0:52 - Introducing Courtney Walker: The Go-To Attorney for Clinicians 

2:11 - How a Farm Girl Became a Top Attorney for Wellness Clinics 

5:55 - How to Lead With Empathy & A "Take No Sh*t" Attitude 

7:39 - A Judge's #1 Rule for Success: How to Seize Opportunity 

10:36 - Why You Must Reinvent Yourself Every 3 Years 

12:22 - What Handling $100M+ Deals Taught Her About Money & Mindset 

16:20 - Why Become a Lawyer? A Mission to Make Legal Help Accessible 

20:28 - Lawyers Know the "Rules of the Game" We're All Playing 

23:54 - Are Peptides Like BPC-157 & CJC Safe and Legal to Prescribe? 

26:21 - The ONLY 3 Legal Sources for Your Clinic's Medications 

29:37 - How Do Clinicians Get in Trouble Prescribing Peptides? 

33:25 - "Research Use Only" vs. "Physician Use Only": A Dangerous Lie? 

36:02 - Do Compounding Pharmacies Have Your Best Interest in Mind? 

40:23 - How to Make a Confident Clinical Case for Using Peptides 

44:00 - What is "The Residency" Program for Clinic Owners? 

48:45 - The Goal: Preventative Legal Care for Your Business 

51:58 - Why 100% Legal Compliance Is Impossible (And That's Okay) 

53:51 - How to Identify and Manage Your Biggest Business Risks 

58:57 - A CEO's Biggest Mistake: The "Illusion of Free" 

1:01:29 - Does a Scarcity Mindset Still Affect Her Today? 

1:05:20 - Where to Find and Work With Courtney Walker

Ready to learn what your medical training left out? Join Nico's Daily Newsletter for the clinical insights they never taught you: https://nicomislenp.kit.com/8050eeea5f

Your medical training failed you. In episode 72 of The Nico Misleh Podcast, host Nico Misleh is joined by physicians Kelly and Tanner Buerger for a raw confession about the flaws in our medical system. They share their personal journey of being prescribed Zoloft for anxiety when the real issue was a progesterone deficiency, revealing the massive blindspot our education has around Hormone Replacement Therapy (HRT). This conversation uncovers why doctors often dismiss hormones, the moral injury pushing clinicians out of the "sick care" model, and the difficult but rewarding path from being a hospital employee to a purpose-driven clinic owner.

Are you ready to confidently fill the gaps in your own HRT education? The HRT Master Course is your path to clinical mastery and autonomy, offering 30 ANCC-accredited credit hours to give you the skills and confidence to provide exceptional patient care. Sign up now and start your journey: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - Why Your Doctor Dismisses Hormone Replacement Therapy (HRT) 

0:53 - Meet the Physician Couple Challenging the "Sick Care" Model 

2:44 - The Brutal Reality of Physician Burnout in Corporate Medicine 

4:45 - How Household Chemicals & Plastics Secretly Impact Infertility 

6:25 - Prescribed Zoloft For Anxiety, But Was It A Progesterone Deficiency? 

8:18 - The "Lightbulb Moment" Connecting Progesterone, PCOS & Anxiety 

9:23 - What Medical School Fails to Teach Doctors About Hormones 

12:20 - Is Physician Ego The Biggest Barrier to Modern Patient Care? 

14:29 - Why Hormone Replacement Therapy (HRT) Belongs in Primary Care 

17:21 - Do Doctors Know What They Don't Know? A Personal Journey 

19:26 - Navigating Hospital Politics When You Practice Functional Medicine 

20:42 - A Doctor's Story: When TRT is Wrongly Blamed for a Stroke 

23:24 - Is The Culture of Medical Ego and "Knowing It All" Finally Changing? 

26:12 - Why Two Successful Doctors Decided to Risk It All and Start a Business 

29:27 - The #1 Reason Physicians Are Leaving Corporate Medicine for Autonomy 

33:37 - Introducing Kindle Health: A New Clinic by Drs. Kelly & Tanner Buerger 

35:36 - GLP-1s & HRT: A Powerful Combination for Metabolic Health? 

37:34 - How We Balance Running a Clinic, Hospital Work, and Family Life 

39:43 - What is the Future for Our Clinic? (And Will We Leave the Hospital?) 

43:50 - The Future of Medicine: Will Cardiologists Soon Prescribe TRT? 

47:24 - Why Younger Generations Are Rejecting Old-School Medical Advice 

50:19 - A Patient's Question: How to find Kindle Health Online? 

51:17 - Final Thoughts & What's Next for The Nico Misleh Podcast

Ready to stop feeling burnt out and finally grow your clinic's revenue? Join Nico’s Daily Newsletter for the exact steps: https://nicomislenp.kit.com/8050eeea5f

Feeling trapped by endless tasks that don't actually grow your business is the biggest barrier to boosting your clinic's income. In episode 71 of The Nico Misleh Podcast, host Nico Misleh shares his personal story of how hiring the right people transformed his practice. He explains why doing your own bookkeeping is costing you money and reveals the exact moment you should hire an assistant to free up your time for revenue-generating activities. This episode provides a clear guide for any clinician who feels stuck and wants to scale their business without sacrificing their well being.

Once you master your business operations, you can focus on your clinical excellence. Become the go to hormone expert in your area by enrolling in The HRT Master Course. This program provides the confidence and skills you need to master hormone replacement therapy and comes with 30 ANCC accredited credit hours. Sign up today and start your journey to clinical mastery at: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - The #1 Sign It's Time to Hire in Your Clinic 

0:42 - Why I'm Not Sponsored By Spindrift (Yet) 

1:46 - The Most Common Question I Get From Clinic Owners 

2:50 - How We Started a Multi-6-Figure Clinic With No Debt 

4:35 - The Exact Amount of Money We Saved to Start Our Business 

5:53 - Why You Should NEVER Do Your Own Bookkeeping 

7:10 - What "Time is Money" REALLY Means for a Business Owner 

7:53 - The Difference Between a Business Owner and an Entrepreneur 

10:05 - The Ultimate Goal for Every Entrepreneur (It's Not Money) 

11:14 - Stop Wasting Time on Tasks That Don't Make You Money 

14:41 - The Second Hire Every Clinic Owner Needs to Make 

16:20 - How to Overcome the Fear of Hiring Your First Employee 

17:03 - If You Feel This, It's Time to Hire Someone 

18:21 - The Moment I Knew I Had to Hire Someone 

19:48 - I Was Burnt Out, Miserable, and My Business Plateaued 

21:59 - Who, Not How: The Book That Changed My Business 

23:04 - A Warning Before You Hire Your First Employee 

24:36 - How to Pay Your First Hire (And Why You Should Pay Them Well) 

25:06 - How Hiring One Person Doubled My Business in 6 Months 

28:06 - The 3-Step Checklist to Know if You're Ready to Hire 

29:43 - When Should You Hire Another Medical Provider? 

32:34 - The Simple Mindset Shift to Overcome Your Fear of Growth 

35:10 - A Special Offer for HRT University Students

You could have gotten this info much sooner via Nico's Daily Newsletter. Sign up here: https://nicomislenp.kit.com/8050eeea5f

The single phrase or reaction you use in your clinic could be why your best people quit and your patients feel unheard. In episode 70 of the Nico Misleh Podcast, host Nico Misleh reveals the essential communication strategy that separates average clinicians from truly successful leaders. Discover how to build instant trust, encourage vulnerability, and create a powerful clinic culture where everyone feels safe to learn and grow. This episode breaks down the psychology behind effective mentorship and shows why your approach to simple questions is the key to unlocking better patient outcomes and sustainable business growth.

Ready to become the go to HRT expert in your area? The HRT University Master Course gives you the confidence and competence to master hormone optimization with 30 ANCC-accredited credit hours. Stop feeling uncertain and start building the cash based practice you’ve always wanted. Enroll today: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - The Powerful Ethos of "Great Question" 

1:31 - How a Simple Gift Revealed My Business Superpower 

4:30 - My Unconventional Path from Creative Writer to Nurse 

7:10 - The Toxic "Sink or Swim" Culture That Destroys New Nurses 

11:10 - The Mentors Who Changed My Life (And How You Can Be One, Too) 

15:42 - Why Saying "Great Question" Is a Leadership Superpower 

19:45 - How to Build Instant Trust and Psychological Safety 

21:15 - "I Have a Dumb Question": Why This Phrase Is a Red Flag 

22:50 - Are You Vulnerable? The Key to Real Connection 

28:00 - The Chick-fil-A Business Model: What Makes It Magical? 

30:05 - "My Pleasure": The Surprising Power of a Simple Phrase 

32:44 - Why Chick-fil-A Dominates (And It's Not Just the Food) 

35:24 - How to Build a Powerful Business Culture That Drives Growth 

38:32 - What Is a Brand? (It's Not What You Think) 

40:36 - A Simple Action You Can Take Today to Transform Your Business 

41:04 - How to Become an Expert in HRT (New Course Announcement)

Ready for daily HRT insights that go beyond the textbook? Join Nico's Daily Newsletter here: https://nicomislenp.kit.com/8050eeea5f

Medical education is broken, but your passion for patient care doesn’t have to be. In episode 69 of the Nico Misleh Podcast, host Nico Misleh reveals why most hormone replacement therapy courses fail to inspire and how a new approach to HRT education is creating a movement for clinicians. This episode is for every provider who feels burned out by the stale, unoriginal training of the past. Discover a new standard for learning hormone optimization that combines art, beauty, and medicine to help you build a practice with purpose. Stop trying to fix a broken system and learn how to create a new one that delivers extraordinary results for your patients and your life.

Are you tired of spending thousands on HRT courses that don't deliver the confidence or community you were looking for? The HRT Master Course was created just for you. It is more than a course; it's the start of a new chapter in your career, built on a foundation of excellence, passion, and a commitment to changing lives. See what makes HRT University different and join the movement of clinicians who are becoming the pioneers of modern hormone therapy. Sign up for the HRT Master Course today: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - The New Era of HRT: Why Medical Education Is Failing 

0:37 - What Makes the HRT University Master Course Different? 

2:45 - Why Conventional Medical Education is Boring & Stale 

4:26 - How To Build a Medical Practice With Meaning & Purpose 

5:42 - The Vision: Why HRT Education Needs Art & Beauty 

7:36 - Is HRT Just for "Little Old Ladies"? The New Paradigm 

8:34 - The Secret to Creating a Course That Inspires Clinicians 

9:20 - The Worst Business Advice I Ever Received 

10:38 - Steve Jobs's Lesson for Revolutionizing Medical Education 

12:12 - How to Make the Old System Obsolete (The Buckminster Fuller Method)

13:36 - The Official Mission of HRT University 

15:03 - Our Legacy: Why We Are the Pioneers of Modern HRT 

16:01 - Is HRT University More Than Just a Course? 

17:13 - The Unbelievable 7-Month Growth of HRT University 

17:35 - "I Spent Thousands on Other Courses, But This Was Different" 

19:13 - Why Great Education Is About More Than Just Clinical Data 

20:23 - Is HRT University the Right Course for You? 

21:01 - How to Learn More About the HRT Master Course

Want to avoid the biggest mistakes in hormone optimization? Get free daily insights here: https://nicomislenp.kit.com/8050eeea5f

Your hormone replacement therapy patients are not getting better because the traditional TRT clinic model is designed to fail. In episode 68 of the Nico Misleh Podcast, host Nico Misleh is joined by men’s health expert and clinician Justin Groce to reveal the truth about building a successful health optimization practice. They discuss why authenticity is the most powerful tool for attracting patients, how to transition from a W2 employee to a thriving business owner, and the secrets to creating content that educates and converts. Learn the strategies to move beyond basic TRT, improve patient outcomes, and build a purpose driven clinic that gives you freedom.

Are you ready to truly master hormone replacement therapy and build a profitable cash based clinic that changes lives? Stop guessing and get the proven roadmap inside The HRT Master Course. Sign up here: ⁠https://hrtuniversity.com/hrtcourse/⁠⁠

Follow Justin on IG: https://www.instagram.com/justin_l_groce/

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - The Dangers of Private Equity 'Cash Grab' TRT Clinics 

0:41 - Meet Justin Groce: The NP Revolutionizing Men's Health 

2:03 - From Personal Trainer to NP: Justin's Origin Story 

3:07 - Why We're a 'Health Optimization' Clinic, NOT a TRT Clinic 

4:10 - The Surprising Link Between Bodybuilding and Functional Medicine 

5:23 - How Do You Know When It's Time for a Career Change? 

6:41 - The Grind of Being a Self-Employed Personal Trainer 

7:50 - Why Nurse Practitioners Should Ditch the W2 & Start a Business 

9:04 - My First Job as an NP (And Why I Knew I Had to Leave) 

9:41 - The Biggest Mistake Clinicians Make When Starting a Business 

10:41 - How To Start Your Clinic Part-Time (The Blueprint) 

12:25 - The #1 Mindset Holding Back New Entrepreneurs 

13:30 - How COVID Forced My Clinic into Telehealth (And Why It Was a Blessing) 

15:02 - How to Properly Educate Men on TRT (For Clinicians) 

17:17 - The Abundance Mindset: Why I Give Away My Best Content for Free 

18:51 - There's No Scarcity: Why I Refer Patients to My "Competitors" 

20:03 - The #1 Secret to Building a Successful Personal Brand 

22:23 - Why Your Name Is a Better Brand Than Your Clinic's Name 

24:40 - How Faith and Family Life Fuel Entrepreneurial Success 

26:16 - The Best Investment a Man Can Make (It's Not What You Think) 

27:38 - Overcoming the Scarcity Mindset That Haunts Entrepreneurs 

28:57 - How Becoming a Father Changes Your Business Priorities 

30:55 - The Humbling Reality of Being a Dad and Business Owner 

32:07 - How to Balance Fatherhood and Running a Business 

33:42 - How to Manage Your Time as a Parent & Entrepreneur 

35:21 - The #1 Regret of Highly Successful People 

37:01 - Why You Can't Buy More Time 38:03 - Is It Hard to Become a "Social Media Guru"? 

39:34 - Why Content Creation Is Non-Negotiable for Modern Clinics 

40:36 - Do You Need to Run Paid Ads for Your Clinic? 

41:36 - Did You Expect Your TikTok Channel to Go Viral? 

42:18 - Why You Don't Need a Million Followers to Succeed 

44:06 - The Future of HRT: Where Is The Industry Going? 

45:45 - Why HRT is the "Internet" of Modern Medicine 

47:29 - What Happens to Wellness Clinics When HRT Goes Mainstream? 

50:52 - Where to Find and Connect with Justin Groce

Get daily insights to protect your practice and patients. Join my newsletter: https://nicomislenp.kit.com/8050eeea5f

A shocking story about "research use only" peptides led to a near fatal hospital visit. This experience revealed the dark side of compounding pharmacies and inspired the creation of a platform that ends the operational nightmares for clinic owners. In episode 67 of The Nico Misleh Podcast, host Nico Misleh talks with Jeff Sakamoto, the visionary behind Scripts. They discuss the hidden risks in the wellness industry, from pharmacies underfilling prescriptions to the workflow issues with software like LifeFile. Jeff shares how his one stop shop for HRT, peptides, and GLP-1s gives clinicians a trusted partner for all 50 states, helping them focus on patient care and business growth instead of logistics.

Ready to master hormone optimization and build a thriving practice with confidence? This conversation proves why having trusted, vetted partners is critical for your success and your patients' safety. Learn the clinical and business systems you need inside The HRT Master Course. Sign up now: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - “I Almost Died”: The Dangers of “Research Use Only” Peptides 

0:44 - Meet Jeff Sakamoto: The Visionary Behind Scripts 

1:13 - How a Pro Baseball Player Ended Up Fixing a Broken Medical System 

3:32 - My Taboo TRT Journey: From 80-Year-Old T-Levels to Pro Bodybuilder 

5:40 - Why the Best HRT Experts Weren't Doctors (For a Long Time) 

7:42 - The Dangerous Rise of Unregulated "Black Market" Peptides 

10:36 - Why Medicine Needs to Learn from the Bodybuilding World 

12:09 - What Is Scripts? The "One-Stop Shop" Solution for Clinic Owners 

14:15 - How to Solve the #1 Pharmacy Headache for Clinic Owners 

16:04 - The Secret to Pharmacy Redundancy (So Your Patients Never Wait) 

16:46 - The Dark Side of Compounding: How Pharmacies Cut Corners 

18:12 - "We Fired Them": Exposing the Deceptive Practices of Well-Known Pharmacies 

19:28 - Is the "Wellness Gold Rush" Creating Dangerous Doctors? 

20:52 - What Is the Next Big Risk in Functional Medicine? 

21:49 - Are We in the "Wild West" of Modern Medicine? 

22:48 - How Some Pharmacies Are Secretly Underfilling Your Prescriptions 

25:57 - How to Get Licensed to Ship Medications to All 50 States 

26:55 - Why Is Most Pharmacy Software So Clunky and Outdated? 

27:55 - How We're Building the "iPhone" of Pharmacy Platforms 

29:25 - The "UX/UI" of Healthcare: Why a Good Interface Matters 

30:49 - The Power of Clinician Feedback in Building Better Tech 

31:41 - Why HRT University is the Model for the Future of Medical Education 

34:13 - Where is the Hormone Optimization Industry Headed? 

35:54 - How Scripts Becomes Your Clinic's "Growth Partner" for Free 

38:07 - The Best Business Advice I Ever Received (from Alex Hormozi) 

42:24 - How to Get Started with Scripts (A Step-by-Step Guide) 

43:43 - Why This Onboarding Process is So Simple for Clinicians 

44:16 - The #1 Thing That Separates Scripts From Competitors 

46:41 - Final Thoughts & How to Grow Your Practice

Want daily strategies to build a recession-proof clinic that doesn't rely on trends? Join Nico's Daily Newsletter: https://nicomislenp.kit.com/8050eeea5f

The GLP-1 weight loss gold rush is ending, and it could take your clinic down with it. Hormone Replacement Therapy (HRT) is the key to protecting your practice from the fallout. In episode 66 of the Nico Misleh Podcast, host Nico Misleh explains why relying on the volatile weight loss market is a huge risk for clinic owners. He discusses how to build a stable and profitable business with HRT as the backbone, creating a service so valuable that patients are happy to pay for it, regardless of how cheap the medicine becomes. This episode is a must watch guide for any clinician who wants to stop chasing trends and start building a lasting, successful practice.

Are you ready to stop worrying about market changes and become the go-to HRT expert in your area? The HRT University Master Course gives you the complete A to Z training you need to confidently offer hormone replacement therapy, build a resilient clinic, and create the business you've always wanted. Sign up today and build your foundation: https://hrtuniversity.com/hrtcourse/⁠

For practitioners who want to confidently grow their practice with guidance in TRT, HRT, and business strategy, find us below:

- Nico's Daily Newsletter: ⁠⁠⁠https://nicomislenp.kit.com/8050eeea5f⁠⁠⁠ (yes, it's daily... and yes, people stay subscribed)

- Join HRT University: ⁠https://hrtuniversity.com/⁠

- Join the HRT University Facebook Group: ⁠⁠⁠https://www.facebook.com/groups/1179376819949373/?ref=share&_rdr⁠

Chapters:

0:00 - GLP-1 vs HRT: Which is a Smarter Bet for Your Clinic? 

0:25 - A Personal Invitation from Nico Misleh 

1:24 - Trump RX & GLP-1s: What Does It Mean for Your Business? 

2:44 - The Inevitable Commoditization of Weight Loss Drugs 

4:00 - How to Price a Service When the Product is Cheap 

5:07 - Is Your Clinic Built on a Solid Foundation? 

6:22 - What to Say When Patients Ask for Cheaper GLP-1s 

7:40 - The #1 Skill Every Clinic Owner Needs to Survive 

9:03 - How To Build a "Moat" Around Your Medical Practice 

10:06 - Why HRT is the Ultimate Clinical Backbone 

11:22 - The Universal Need for HRT (That GLP-1s Can't Match) 

12:43 - The High-Risk Mistake of Chasing Fad Treatments 

13:25 - What Are the Most Stable Services for a Cash-Pay Clinic? 

14:26 - Why You Shouldn't Put All Your Eggs in One Basket 

16:17 - You're a Business Owner: You Are Not Stuck 

17:02 - Is It Still Possible to Make Money with GLP-1s? 

18:15 - Two Choices When a Service Becomes Commoditized 

20:00 - How to Become an HRT Expert (A Step-by-Step Guide)