Tired of lowering prices and waiting on a platform to save you? In this episode, Jesse sits down with Abi Horton—voice actor turned operator and founder of Aros (stayaros.com)—to unpack why the “host mentality” is getting crushed and how modern operators are shifting to a CEO/B2B model. We cover the post-COVID reality for travel clinicians, why monthly housing demand is exploding beyond nurses, and how Abi’s request-driven marketplace matches real housing needs with real operators (so you can curate your calendar instead of chasing crumbs). We get honest about public launches that slip, building in public, grit over hype, and the mindset (and call volume) it actually takes to land insurance, corporate, and production contracts. If you’ve ever thought “I listed it… now what?”—this is your playbook to stop reacting and start owning your deal flow.
DM Abi “Jesse” on Instagram @theabbihorton for her free guide to managing out-of-state MTRs. And check out Aros: stayaros.com.

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