In this episode, I dive into the hidden truths about what we’re really putting into our bodies and how the food industry has shaped our health habits—often to our detriment. I break down the deceptive marketing tactics around nutrition labels, the dangers of processed ingredients, and why it’s time to stop counting calories and start focusing on the ingredients that matter.
I’ll share eye-opening examples of “healthy” foods that are anything but, the shocking history behind industry practices, and how big food, pharma, and government are all intertwined. Most importantly, I’ll give you actionable steps to take ownership of your health by understanding what’s on your plate and who controls it.

This episode is all about empowerment—because real change starts with you. Let’s uncover the truth together and make better choices for a healthier future.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

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📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this eye-opening interview, Dr. Robert Hernandez reveals the surprising gaps in traditional healthcare, discussing how nutrition and preventive care are overlooked in medical training and practice. From the historical roots of a "fix-what's-broken" approach to the modern consequences of treating symptoms over causes, in this episode we delve into the urgent need for a proactive, holistic healthcare model. 

Discover why the current system is set up to treat illness rather than prevent it—and what you can do to take control of your health.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

 In this eye-opening episode, we're divinf deep into the unseen forces affecting our health—starting with the food industry’s control over our diets to Big Pharma’s hold on healthcare. Justin reveals shocking statistics and connections, explaining how corporations influence what we eat and the medical treatments we rely on, often keeping us dependent and sick. Uncover how these industries shape our lives and discover actionable steps to reclaim control of your health, embrace wellness, and live intentionally. This isn’t just a conversation about health; it’s a call to wake up, take ownership, and build a life that’s truly your own. 

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

Creating a home gym that keeps me motivated and consistent has been a game-changer, and in this episode of the Own It Show, I’m sharing exactly how you can do the same! I break down my “Good, Better, Best” model for building a home workout space that suits your goals and budget, from must-have essentials to an all-in home fitness setup. I’ll walk you through the equipment I recommend, like the Concept2 rower, Power Blocks, and Assault bikes, to help you make smart choices that eliminate excuses and inspire daily training.

Join me as I share how to create a space that brings you joy, accountability, and lasting results—right in your own home. Let’s build a home gym that supports your health and keeps you coming back every day!

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode, I sit down with Chris Larsen, a true leader and entrepreneur, to talk about how he stepped up during a crisis that hit Asheville, North Carolina. Chris shares his personal journey of resilience and how he mobilized his community during a time of chaos and devastation. We dive into the mindset shifts and life experiences that prepared him to take action and make a real impact when it mattered most. If you're looking for inspiration on how to lead in tough times and make a difference, this conversation is a must-listen.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode, I take a deep dive into what it really means to be healthy—beyond just looking fit. Inspired by Chris Larson’s incredible work during a recent hurricane, where his fitness literally helped save lives, I share why true health is about being prepared to serve others in life’s most challenging moments. It’s not about six-pack abs or running marathons for bragging rights—it’s about physical, mental, emotional, and spiritual strength that allows you to show up when it matters most. Are you ready to move from average to uncommon and truly own your health? Let’s explore what it means to be fit to serve.

Comment your thoughts below or share this with someone who needs to hear this! Let's start the conversation!

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode, I’m taking you behind the scenes of a retreat that felt like everything was going wrong—a hurricane, key supplies stuck in customs, and our VIP speaker unable to attend. It seemed like the retreat was destined for failure, but what unfolded next was nothing short of remarkable. I’ll share how we turned every obstacle into a breakthrough and how staying committed in the face of adversity led to the most transformative event we’ve ever had. If you’re looking for inspiration on how to push through challenges, this episode is for you. Listen now to discover how the power of resilience and commitment can lead to incredible results.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode, I’m diving into how you can use cold plunges and saunas to level up your health. I’ll walk you through my personal protocols, including how much time to spend in each and when to skip a cold plunge based on your body’s needs. I also break down the key differences between infrared and traditional saunas, explaining which option might be better for you and your lifestyle.

You'll also learn how to stack modalities like red light therapy with your sauna sessions to maximize the benefits. I’ll share practical tips on what temperature settings work best, how long to stay in the sauna for optimal results, and why it’s important to monitor your heart rate variability (HRV) before diving into cold water. Plus, I’ll give you my top product recommendations for saunas and cold plunges, so you can invest in the best tools for your wellness journey.

Whether you're interested in the science behind cold and heat exposure, or just curious about which sauna to choose, this episode covers everything you need to know!

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode of The Own It Show, I have the privilege of sitting down with my longtime mentor and friend, Karl McPhee. Karl’s story is nothing short of inspiring as he opens up about his battles with epilepsy, addiction, and identity loss. He shares how faith, perseverance, and powerful relationships helped him rebuild his life and step into his true purpose.

We dive deep into the importance of living a life by design, the power of transformation, and how struggles can become the greatest gifts when we embrace the journey. If you’ve ever felt stuck or uncertain about your path, Karl’s journey will inspire you to take ownership and find the strength to overcome.

I’m excited to share this life-changing conversation—make sure to subscribe and share with someone who could benefit from it!

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...

In this episode of The Own It Show, I am diving deep into how consistency and data-driven decisions are the keys to unlocking elite health and peak performance. 

Discover the science behind personalized training plans, the importance of regular testing like VO2 max and Dexa scans, and why data—not opinions—should drive your health journey. Learn how staying consistent in your health and fitness routine builds the confidence you need to win, while avoiding the pitfalls of compromise. Tune in for actionable insights that will help you take control of your health and realize your full potential as a leader.

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data. 

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic 

============================================================================

📖 Holy Health | The Book

Justin's newest book, Holy Health, is the complete framework for faith-centered health — what it truly means to steward your body as an act of worship, not performance.

Pre-order before August 10th and unlock $497+ in exclusive bonuses — including a personal health assessment, a behind-the-scenes session with Justin, and a chance to win two tickets to Phil Wickham's Songs of Saints Tour on October 9th in Orlando + a private meet & greet with Justin.

...