Social Currency with Sammi Cohen

The “PayPal Mafia” Lore: Inside the Elon Musk Coup and the Beginning of Founder Culture


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Today, Sammi uncovers one of the most iconic origin stories in tech: how a scrappy, chaotic startup from the late ’90s — PayPal — became the launchpad for a generation of founders who went on to build Tesla, LinkedIn, Yelp, Affirm, Palantir, SpaceX, and more. 

Before they were billionaires or household names, Elon Musk, Peter Thiel, Reid Hoffman, Max Levchin, and the rest of the now-famous “PayPal Mafia” were just a band of stubborn twenty- and thirty-somethings coding through the night, fighting fraud in real time, burning millions a month, and trying to stay alive as the dot-com bubble exploded around them. 

From a bitter rivalry between X.com and Confinity, to the explosive merger that created PayPal, to the legendary coup that ousted Musk while he was on his honeymoon, this episode charts the near-death moments, the brutal decisions, and the relentless ambition that forged Silicon Valley’s most influential alumni network. Sammi breaks down how their survival tactics became the blueprint for today’s startup culture — contrarian thinking, founder myth-making — and why the ripple effects of PayPal still shape tech more than two decades later. 

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Here’s what Sammi covers today:

00:00 The PayPal Origin Story

01:03 The X.com and Cofinity Rivalry 

02:07 The PayPal Merger and Growth

02:38 16 Hour Work Days and Sleeping Under Decks

03:50 The Infamous Honeymoon Coup and Aftermath
05:29 The PayPal Mafia Feature

08:23 The Legacy of the PayPal Mafia

11:33 How to Show Social Currency Some Love

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Social Currency with Sammi CohenBy Social Currency

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